Growth Hacker

Traveltechessentialist; Deutschland; Remote; EUR 40.000 - 60.000; Vollzeit

Zusammenfassung

A leading travel tech company in Germany seeks an innovative Growth Hacker to develop and execute strategies for user acquisition and engagement. You will manage social media channels, engage communities, run email marketing campaigns, and optimize performance through data analysis. Ideal candidates have at least 1 year of experience in growth hacking or digital marketing, along with a passion for travel and the safari industry.

Qualifikationen

• 1+ years of experience in growth hacking or digital marketing.
• Proven track record in user growth and revenue scaling.
• Strong knowledge of SEO and community engagement.
• Passion for travel and understanding of the safari industry.

Aufgaben

• Develop and implement data-driven growth strategies.
• Manage social media presence for brand awareness.
• Engage with communities to generate leads.
• Execute email marketing campaigns.
• Identify and onboard affiliates and influencers.
• Monitor key performance metrics and optimize campaigns.

Kenntnisse

Growth hacking

Digital marketing

Community engagement

Social media strategies

Data analysis

Email marketing

Affiliate marketing

Communication skills

Tools

Google Analytics

Facebook Business Manager

Jobbeschreibung

As a Growth Hacker at Gotukio.com, you will be responsible for developing and executing innovative strategies to drive user acquisition, engagement, and retention. You will leverage various growth channels, including social media, community building through various channels, business development, affiliate marketing, and other digital marketing avenues, to increase brand awareness and revenue.

Key Responsibilities:

Growth Strategy & Execution: Develop and implement data-driven growth strategies that drive traffic, conversions, and engagement across all channels.

Social Media Marketing: Manage and optimize our presence on social platforms (Facebook, Instagram, LinkedIn, Twitter, TikTok) to increase brand awareness and user engagement.

Community Engagement: Actively engage with relevant communities on Reddit, TripAdvisor, Substack and other forums to generate leads and build trust among potential customers.

Email Marketing: Develop and execute email marketing campaigns to nurture leads, engage users, and drive conversions.

Affiliate Marketing: Identify and onboard strategic affiliates and influencers to promote our services and increase bookings.

Data Analysis & Reporting: Monitor key performance metrics, analyze trends, and use insights to improve campaign effectiveness.

Experimentation & Optimization: Continuously test and optimize growth tactics, messaging, and channels to maximize ROI.

Qualifications & Skills

• 1+ years of experience in growth hacking, digital marketing, or a related field.
• Proven track record of scaling user growth and driving revenue in a digital-first environment.
• Strong knowledge of SEO, social media strategies, and online community engagement.
• Experience with affiliate marketing, influencer outreach, and business development is a plus.
• Data-driven mindset with the ability to track, measure, and optimize performance.
• Excellent communication and creative problem-solving skills.
• Proficiency in digital analytics tools is a plus (Google Analytics, Facebook Business Manager, etc.).
• Passion for travel and an understanding of the safari industry is mandatory.