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A leading company in the premium spirits market is seeking a Key Account Manager to develop and maintain strategic partnerships with key accounts. This role involves managing sales, achieving business objectives, and ensuring effective execution of account plans. Candidates should have proven FMCG experience, strong negotiation skills, and fluency in both English and German, making this an exciting opportunity for professionals eager to take on leadership responsibilities within a dynamic team.
We believe great people build great brands. And we know there is Nothing Better in the Market than a career at Brown-Forman. Being a part of Brown-Forman means you will grow both personally and professionally. You will have the opportunity to solve problems, seize opportunities, and generate bold ideas. You will belong to a place where teamwork matters and where you are encouraged to bring your best self to work.
Meaningful Work From Day One
This role is accountable for developing a long-term partnership with key accounts and ensuring that these partnerships lead to strong and sustainable business results for all parties. The key deliverable of this role is an achievement of sales, gross profit, distribution objectives assigned to the channel.
The dedicated accounts will be managed directly by key account managers reporting to this role.
What You Can Expect
Strategically manages allocated accounts, budget and resources provided, yielding maximum effectiveness and impact
Works closely with the Senior National Off-Trade Manager and other internal stakeholders (e.g. Brand Management, Trade Marketing, Supply Chain) on development of business and portfolio strategies, yearly budgets and quarterly projections, trade terms, price structures, profit margins
Recommends actions to adapt to changes on a proactive basis
Develops a strong relationship with customers and understand what drives their decision making process
Facilitate account management by coordinating selling activities and customer interactions through effective leadership and communication with other areas to ensure appropriate customers’ needs are met
Ensure the execution of account plans including volume, promotional activity, visibility, logistics and financial information along with KPIs for measuring results
Observes and analyses market trends and competition to sharpen customer plans and to provide accurate bottom up forecasts in collaboration with the team
Negotiates and closes annual and seasonal commercial agreements with accounts
Works closely with Finance to manage annual budgets
Provides strong leadership and direction to a team of Account Managers
Supports the company’s sales planning, controlling of discounts spending and sales results, reporting and budgeting requirements and processes
What You Bring to the Table
At least 5 years FMCG experience in Key Account Management positions
Ideally experience in working with EDEKA or Rewe
Proven ability to build and establish an effective network and relationships
Significant, progressive sales experience covering a range of wholesale and retail environments, ability to quickly deduce customer and channel needs as well as the ability to unlock insights from data and use them to drive growth
Depth of experience in customer negotiations at a national level and sound knowledge of German retail environment
Self-starter with proven ability to identify issues and projects, plan and prioritize with demonstrated ability to organize and manage multiple projects to completion by specific deadlines
Strong Business Acumen
Fluent in English and German
Who We Are
We believe great people build great brands. And we know there is Nothing Better in the Market than a career at Brown-Forman. Being a part of Brown-Forman means you will grow both personally and professionally. You will have the opportunity to solve problems, seize opportunities, and generate bold ideas. You will belong to a place where teamwork matters and where you are encouraged to bring your best self to work.
What We Offer
Total Rewards at Brown-Forman is designed to engage our people to ensure sustainable and profitable growth for generations to come. As a premium spirits company, we offer equitable pay structures for individual and company performance alongside a premium employee experience. We offer a range of premium benefits that reflect our company values and meet the needs of our diverse workforce.
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Brown-Forman Corporation is committed to equality of opportunity in all aspects of employment. It is the policy of Brown-Forman Corporation to provide full and equal employment opportunities to all employees and potential employees without regard to race, color, religion, national or ethnic origin, veteran status, age, gender, gender identity or expression, sexual orientation, genetic information, physical or mental disability or any other legally protected status.