Global Product Marketing Manager (w/m/d)

TN Germany; Frankfurt; Vor Ort; EUR 50.000 - 90.000; Vollzeit

Zusammenfassung

Ein innovatives Unternehmen sucht einen Global Product Marketing Manager, der die Schnittstelle zwischen Produkten, Marketing und Vertrieb bildet. In dieser Schlüsselrolle sind Sie verantwortlich für die Entwicklung von Go-to-Market-Strategien, die Erstellung von Zielgruppenprofilen und die Unterstützung bei der Kampagnenentwicklung. Sie arbeiten in einem dynamischen, internationalen Umfeld und profitieren von einer wertschätzenden Unternehmenskultur sowie umfangreichen Entwicklungsmöglichkeiten. Wenn Sie eine kreative Denkweise mit einem starken Teamgeist kombinieren, freuen wir uns auf Ihre Bewerbung für diese spannende Herausforderung.

Leistungen

Berufliche Weiterbildung

Betriebliche Altersvorsorge

Wöchentliche Sprachkurse

Jobticket

Gesundheitsförderung

Unterstützung bei Kinderbetreuung

Unterstützung bei Pflege von Angehörigen

Qualifikationen

• 5+ Jahre Erfahrung im B2B Tech Produktmarketing mit Fokus auf Go-to-Market-Strategien.
• Gutes technisches Verständnis und schnelle Auffassungsgabe.

Aufgaben

• Entwicklung von Go-to-Market-Botschaften und Zielgruppenprofilen.
• Erstellung von Inhalten und Assets für Partner und Vertrieb.

Kenntnisse

B2B Tech Product Marketing

Go to Market Strategy

Web Marketing

Digital Marketing

Video Marketing

Social Media Marketing

Email Marketing

Event Marketing

Print Marketing

Copywriting

Fluent in English

Fluent in German

Ausbildung

Bachelor's degree

Tools

Marketing Automation Tools

CRM Software

Jobbeschreibung

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Client:

DE-CIX

Location:

Frankfurt, Germany

Job Category:

Other

EU work permit required:

Yes

Job Reference:

c685ff6f2b1a

Job Views:

1

Posted:

25.04.2025

Expiry Date:

09.06.2025

Job Description:

DE-CIX (German Commercial Internet Exchange) is the world's leading Internet Exchange operator and has had a decisive influence on shaping the guiding principles of the present and future Internet in various leading global bodies. At our locations in Europe, Africa, North America, the Middle East, and Asia, we work at the heart of the Internet. For almost 30 years, our interconnection services have contributed to the creation of new digital ecosystems worldwide and have prepared people, businesses, and organizations for the coming decades of digital evolution. The DE-CIX Internet Exchange in Frankfurt (Germany) is one of the largest in the world.

We are now looking for a committed person for Frankfurt

Global Product Marketing Manager (w/m/d)

Our Offer

In this newly created position, you will be part of the global marketing team and report directly to the Global Marketing Lead. As the interface between Products, Marketing, and Sales, you will work closely with the Product & Research Team, Partner and direct Sales, as well as your colleagues in Global Campaigns, Regional Marketing, Digital Marketing, and PR.

You will have a key role in the creation of our Go-to-Market messages in general and for the enterprise market in particular. Collaborating with the teams above, you will:

1. Fine-tune and develop our product & solution messages, define target groups and buyer personas, and create use and reference cases on a business level, beyond pure technical asset communication.
2. Translate product capabilities into enterprise messaging, addressing our various target groups and functions.
3. Support the creation of content and assets to be used by our partners and our sales organization.
4. Participate in the development of campaigns, globally and in-region.
5. Coordinate external sources to gain market insights for internal stakeholders such as Products & Research, Campaign development, etc.
6. Create and monitor a set of KPIs to measure success and progress of Product Marketing activities.

What also awaits you:

1. An appreciative corporate culture and trustful teamwork with like-minded specialists, as well as great working conditions (extensive professional development measures, an occupational pension scheme, weekly language courses, a job ticket, health promotion, support relating to childcare and eldercare, and lots more).
2. Exciting and diverse challenges in an innovative and international environment, within the framework of a crisis-resistant permanent contract with the world’s market leader in its sector.
3. Extremely friendly and supportive colleagues.

Benefits

This is important to us:

1. Bachelor’s degree and min. 5 years of B2B Tech Product Marketing experience including Go to Market Strategy and messaging.
2. Good IT / technical understanding and fast learning.
3. Marketing all-rounder with understanding of the various sub-disciplines: Web, Digital, Video, social media, e-Mail Marketing, Event, Print, PR, and copywriting skills.
4. Open-minded and comfortable with communicating with customers, partners, and internal stakeholders on all hierarchy levels.
5. Fluent in English and German.

Contact

Your experience in Marketing, a self-sufficient and structured work attitude with an understanding of how to work and act in a matrix organization is more important to us than your academic qualifications. If you are looking for new challenges in the dynamic ICT sector and know how to combine teamwork with a high degree of creativity, we look forward to receiving your complete application, including salary expectations.

DE-CIX takes the protection of your personal data very seriously and strictly adheres to the rules of data protection laws. For more information, please see our data protection policy.