Global Market Strategy Manager (f / m / d)

Intega Consulting; Ismaning; Vor Ort; EUR 70.000 - 90.000; Vollzeit

Zusammenfassung

A leading consulting firm in the semiconductor industry is seeking a Global Market Strategy Manager in Ismaning. The role involves developing marketing strategies, conducting market analysis, and collaborating across functions to drive growth. The ideal candidate has over 5 years of experience and strong analytical skills.

Qualifikationen

• Over 5 years of experience in strategic marketing.
• Proven track record of driving growth.
• Experience presenting at technical conferences.

Aufgaben

• Conduct market research to identify trends and opportunities.
• Develop and execute comprehensive marketing strategies.
• Collaborate cross-functionally with teams and partners.

Kenntnisse

Analytical Skills

Communication

Market Research

Strategic Planning

Collaboration

Ausbildung

Bachelor’s degree in Marketing

MBA (preferred)

Tools

CRM systems

Data analytics platforms

Jobbeschreibung

We are seeking for an of our customers in the semiconductor industry an experienced Global Market Strategy Manager, who can develop, implement, and oversee strategic marketing initiatives. This position will be responsible for creating and executing marketing strategies that align with the business unit's goals. The ideal candidate will have a deep understanding of market trends and the ability to collaborate cross-functionally to drive growth and strengthen brand positioning. Key Responsibilities Market Research and Analysis : Conduct thorough market research to identify trends, technological advancements, and the competitive landscape, particularly in the semiconductor industry (focusing on backend processes). Analyze data and insights to identify opportunities for product development, marketing campaigns, and strategic initiatives. Collect and analyze information required for the creation of new business areas beyond SUSS's existing operations (including M&A opportunities). Strategic Planning : Develop comprehensive marketing strategies that align with the business unit's medium- and long-term goals. Work closely with the business unit's leadership to understand business objectives and translate them into effective marketing strategies. Evaluate and develop strategies for increasing brand awareness, evaluating technical partnerships, and establishing go-to-market strategies. Cross-functional Collaboration : Collaborate with sales, product development, product managers, and Marcom teams to ensure consistency and integration of marketing strategies across all touchpoints. Work with external agencies, vendors, and partners, as needed, to enhance technology marketing and promote collaborations. Budget Management : Develop and manage the marketing budget for strategic initiatives and campaigns. Effectively allocate resources and manage the ROI of marketing activities to maximize investments Required Qualifications : Bachelor’s degree in Marketing, Business Administration, or a related field (MBA preferred). Over 5 years of experience in strategic marketing with a proven track record of driving growth and success in marketing roles. Strong analytical skills with expertise in market research and data-driven decision-making. Excellent communication and presentation skills (experience presenting at technical conferences is a plus). Experience using marketing tools, CRM systems, and data analytics platforms. A high-level network in the semiconductor industry (especially in backend processes, preferred). Experience with international travel and dealings with companies in Asia, US and / or Western customers #LI-JT1

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