Global Brand Manager (m / f / d)

Careforce; Frankfurt; Hybrid; EUR 70.000 - 110.000; Vollzeit

Zusammenfassung

A leading pharmaceutical company is looking for a Global Brand Manager to shape and implement brand strategies in neurology at a global level. You will collaborate with teams to create impactful marketing campaigns and ensure product resonance in diverse markets. The position offers attractive remuneration and extensive benefits within a supportive corporate culture.

Leistungen

Employer-subsidized benefits

Attractive remuneration and social benefits

Hybrid working model (50 / 50)

Individual career development

Qualifikationen

• Experience in global strategic marketing with proven launch experience.
• Ability to work in cross-functional teams.
• Proficiency in market research and competitive analysis.

Aufgaben

• Drive development of global brand strategies and positioning.
• Collaborate with cross-functional teams for campaign design.
• Monitor brand development and competitive landscape.

Kenntnisse

Strategic thinking

Commercial acumen

Market analysis

Collaboration

Communication skills

Ausbildung

Degree in business or related field

Jobbeschreibung

Our client is a well-known, privately owned pharmaceutical company that employs around 3,500 people worldwide and is represented in more than 90 countries. We are looking to fill the position of Global Brand Manager (m / f / d) on a direct placement basis with our client as soon as possible . You will play a central role in shaping and implementing the vision for new products in the field of neurology on a global level.

Location : Frankfurt area / 2.5 days in the office

You will be responsible for driving the development of comprehensive brand strategies, being a part of and collaborating with the cross-functional Global Product Team and ensuring that our product resonates with diverse markets worldwide. Your expertise in market analysis, patient insights, launch planning and execution will be crucial in achieving the growth ambitions.

YOUR TASKS :

• Develop and implement a global brand vision and positioning for the New Assets (Neurology) including the creation and execution of the global brand plan
• Formulate and apply brand strategies and commercial tactics based on patient insights and market analysis
• Collaborate with cross-functional partners to develop patient journeys and multi-dimensional profiles, consistently focusing on identification of knowledge gaps and creation of action plans to address them.
• Design global marketing campaigns and materials, ensuring alignment with brand objectives, working closely together with Market Research to test and optimize marketing materials.
• Support Medical Affairs in developing global medical strategies and provide marketing input, for example developing and executing of congress plans for brand representation at global events.
• Implement digital strategies supporting the global brand strategy in collaboration with a creative agency you´re managing.
• Be a member of the global cross functional Global Product Team and actively represent commercial viewpoints in discussions and decision-making processes. Lead the commercial sub-team to ensure the implementation of GPT decisions.
• Monitor brand development and competitive landscape, creating mitigating actions with the Global Product Team.
• Maintain customer proximity through regular visits and participation in key events.
• Gather and utilize feedback from affiliates, regional marketing managers and partners on market needs, best practices, and regulatory challenges to ensure successful local brand plan execution.

YOUR PROFILE :

• Degree in business or a related field and relevant experience in the pharmaceutical industry
• Proven experience in global strategic marketing, ideally with profound launch experience
• Strong strategic thinking and commercial acumen to build and implement global commercial strategy.
• Excellent collaboration and communication skills in English, additional languages are a plus
• Ability to work effectively in cross-functional teams.
• Experience in developing and implementing marketing strategies.
• Proficiency in market research and competitive analysis.

What you can look forward to :

• Direct placement with our client
• A wide range of employer-subsidized benefits such as corporate benefits
• Attractive remuneration with extensive social benefits
• Global family business with flat hierarchies and an open, respectful corporate culture
• Attractive location with good transport links, modern workplaces and a company restaurant
• Hybrid working model (50 / 50) that enables a good work-life balance
• Individual career development in a meaningful job

Please feel free to contact us

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