German Mandarin Marketing Manager

ABL Recruitment; Frankfurt; Remote; EUR 40.000 - 80.000; Vollzeit

Zusammenfassung

An established industry player is seeking a passionate Digital Marketing Manager to lead their e-commerce initiatives in Germany. This remote role offers the chance to shape marketing strategies for a renowned fashion brand, providing significant independence and the opportunity to drive growth in a competitive landscape. Ideal candidates will have a strong background in digital marketing, with fluency in German, English, and Mandarin. Join this exciting venture and make a meaningful impact in the fashion e-commerce sector.

Qualifikationen

• 4+ years of marketing experience in e-commerce and online retail.
• Fluent in German, English, and Mandarin.

Aufgaben

• Research the fashion e-commerce landscape in Germany.
• Develop reports to guide marketing strategies and branding.
• Plan online and offline marketing campaigns.

Kenntnisse

Digital Marketing

E-commerce Strategy

SEO

Social Media Management

Market Analysis

Ausbildung

Bachelor's Degree

Jobbeschreibung

Social network you want to login/join with:

Location:

Frankfurt, Germany

Job Category:

Marketing & PR

EU work permit required:

Yes

Job Reference:

BBBH9564_1746106782

Job Views:

6

Posted:

01.05.2025

Expiry Date:

15.06.2025

Job Description:

A wonderful opportunity for an experienced German/Mandarin/English DIGITAL MARKETING MANAGER who is based in Germany to work 100% remotely in fashion e-commerce. This role offers genuine independence, allowing you to create marketing strategies that will drive the growth of this fashion brand in Europe.

Join a famous online fashion retailer in a role that is offered as 100% remote, ideal for someone passionate about e-commerce and knowledgeable about the digital marketing landscape in Germany. As the sole representative in Germany initially, you'll have significant independence and the chance to make this role your own.

Responsibilities include:

1. Research the fashion e-commerce landscape in Germany.
2. Analyze competitors, including pricing strategies.
3. Prepare marketing analyses, trends, and insights for senior decision-makers.
4. Develop reports to guide marketing strategies, branding, social media, SEO, and paid advertising.
5. Oversee brand positioning and strategy.
6. Provide creative insights into customer demographics and purchasing behaviors.
7. Plan online and offline marketing campaigns.
8. Handle general administrative tasks related to e-commerce operations.

Requirements:

• At least 4 years of marketing experience in e-commerce and online retail.
• Preferably a background in fashion.
• Fluent in German, English, and Mandarin.
• Degree educated.