Freelance Marketing Automations Specialist

TN Germany; Essen; Vor Ort; EUR 40.000 - 80.000; Vollzeit

Zusammenfassung

Join a dynamic team as a Freelance Marketing Automations Specialist, where you will support marketing campaigns for a leading European company. In this role, you will manage Marketo operations, optimize automation tasks, and collaborate with marketing teams to drive successful campaigns. Your expertise in backend development and data-driven marketing will be crucial in enhancing performance and ensuring data integrity. This is a fantastic opportunity to work in a fast-paced environment, contributing to innovative marketing strategies that shape the future of the industry.

Qualifikationen

• Experience in setting up and maintaining marketing automation programs using Marketo.
• Strong backend development skills related to Marketo platform customization.

Aufgaben

• Manage daily operational requests to support global Marketo operations.
• Set up and maintain automated programs aligned with marketing objectives.

Kenntnisse

Marketo

Backend Development

Data-Driven Marketing

Campaign Management

Communication Skills

Organizational Skills

Tools

Marketo

Jobbeschreibung

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Freelance Marketing Automations Specialist, Essen

Job Details:

• Client:
• Location: Essen, Germany
• Job Category: Other
• EU work permit required: Yes
• Job Reference: 9bf6807537df
• Job Views: 2
• Posted: 27.04.2025
• Expiry Date: 11.06.2025

Job Description:

TechBiz Global is a leading recruitment and software development company. Our diverse, globally distributed team provides IT recruitment, outstaffing, outsourcing, software development, and consulting services with a primary focus on helping our partners achieve their business goals successfully.

Headquartered in Germany, we serve successful clients worldwide. We understand your unique needs, and our team has hands-on experience with the challenges of rapid growth and the IT sector. All our offerings are built with a tech mindset.

We are seeking a Freelance Marketing Automations Specialist for our client. You will play a vital role supporting the Microsoft marketing team, contributing to European marketing campaign project management in a dynamic work environment of a successful European market-leading company.

Key Responsibilities:

1. Manage and optimize daily operational requests to support global Marketo operations, ensuring smooth handling of automation tasks and troubleshooting issues.
2. Set up and maintain automated programs aligned with marketing objectives of various teams.
3. Conduct regular reviews and optimizations of automations and reports, monitoring performance metrics and making data-driven adjustments.
4. Perform data cleanups to maintain data integrity within the Marketo system.
5. Handle backend development tasks related to Marketo, utilizing technical skills for platform customization.
6. Collaborate with marketing teams to lead successful campaigns.
7. Promote best practices within the automation team and stakeholders using Marketo features.
8. Participate in improvements and explore new features to enhance Marketo usage.

Ideal Candidate Profile:

• Proven experience with Marketo, including setup and maintenance of marketing automation programs.
• Strong technical skills in backend development related to Marketo.
• Knowledge of data-driven marketing to optimize campaign performance.
• Understanding of full-funnel demand generation strategies.
• Interest in processes and technical aspects.
• Excellent organizational, communication, and collaboration skills.
• Ability to work independently and as part of a team.