Freelance - Growth Marketing Manager - DACH - M/F/D

AB Tasty; Berlin; Remote; EUR 30.000 - 50.000; Teilzeit

Zusammenfassung

Join a global leader in AI-powered experience solutions as a Partner Marketing Specialist for the DACH region. You will execute growth strategies and collaborate with regional sales and marketing teams to drive revenue through effective campaigns. This part-time freelance role offers a dynamic opportunity to shape user experiences across various brands while working remotely or hybrid.

Qualifikationen

• Proven experience in B2B growth and partner marketing, ideally in cloud, SaaS, or enterprise software.
• Professional proficiency in German and English.
• Confidence in designing and executing partner-focused go-to-market campaigns.

Aufgaben

• Own and execute partner marketing strategy for the DACH region.
• Generate leads and opportunities through demand-generation and partner marketing.
• Plan and execute diverse marketing campaigns (paid ads, events, webinars, etc.).

Kenntnisse

B2B growth and partner marketing

Communication

Flexibility

Tools

Salesforce

HubSpot

Google Analytics

Jobbeschreibung

WHO WE ARE

Ready to shape the future of digital optimization with a global leader in AI-powered experience solutions? We invite you to join AB Tasty on our mission to help brands sell better by creating positive user experiences across all digital properties!

Since our founding in 2009, we've partnered with over 1000 clients, including renowned brands like Kering, McDonald’s, Ulta Beauty, L’Oreal, Disneyland Paris, and LVMH among others. With a presence in 8 countries across 3 continents, our team of 300+ passionate individuals is dedicated to building the internet of the future.

At AB Tasty, we're more than just a company – we're a community. Joining AB Tasty means becoming part of a diverse, dynamic team that values innovation and growth.

Our company culture is at the heart of everything we do. We have our core values that shape our daily interactions and guide us in our mission:

• We bring client satisfaction
• We are impactful
• We go above and beyond
• We live one team, one dream

We’re committed to creating a workplace where everyone feels empowered to share ideas, take risks, and make an impact. We also know that a happy team is a productive team, that’s why at AB Tasty, we’re not just about delivering top-notch digital experiences - we’re committed to nurturing our team and their professional journeys.

Learn more about AB Tasty and our teams:

• About Us
• Your Journey with Us
• AB Tasty on Welcome to the Jungle

THE TEAM

Join our Marketing Northern Europe Team, based in Paris and led by the Global Marketing Director. You’ll collaborate closely with both regional sales and global marketing teams. In this freelance role (2 days/week), you’ll own and execute growth and partner marketing strategies to drive pipeline and revenue across the DACH market.

• Stack: Salesforce, HubSpot, WordPress, Google Analytic
• Collaboration tools: Slack, Jira, Notion, Confluence, and more
• Travel: occasional travel to support partners and events

YOUR MISSION

• Own and execute partner marketing strategy for the DACH region
• Develop and implement growth marketing strategies for the DACH market
• Generate leads and opportunities through demand-generation and partner marketing
• Drive revenue growth from the partner channel, focusing on the Enterprise segment
• Plan and execute diverse marketing campaigns (paid ads, events, webinars, etc.)
• Collaborate closely with DACH sales and global marketing teams to maximize impact
• Create joint value propositions and go-to-market campaigns with key partners
• Track, analyze, and report on partner marketing results and ROI

WHAT YOU'LL BRING

• Proven experience in B2B growth and partner marketing, ideally in cloud, SaaS, or enterprise software
• Confidence in designing and executing partner-focused go-to-market campaigns
• A start-up mentality with a bias to action and the ability to flex in a rapidly changing, fast-paced environment
• Excellent communication skills, professional proficiency in German and English

If you don’t meet 100% of these qualifications, tell us why you’d still be a great fit for this role in your application!

INTERVIEW PROCESS

1. Discovery interview withNataliia, Talent Acquisition Specialist
2. Hiring Manager interview withJohn, Global Marketing Director
3. Case study

DETAILS

• Contract: freelance, part-time (2 days/week)
• Work policy:fully remote or hybrid, depending on location
• Location: Germany or France