Field Product Marketing

Microsoft; Frankfurt; Vor Ort; EUR 60.000 - 100.000; Vollzeit

Zusammenfassung

An established industry player is seeking a dynamic Azure Infrastructure GTM Lead to drive marketing strategies and operational excellence. This role is pivotal in translating commercial strategies into actionable plans, ensuring alignment across teams, and fostering sustainable growth. You will be at the forefront of product advocacy and business management, working closely with corporate and field teams to enhance customer engagement and drive results. If you thrive in a fast-paced environment and are passionate about technology and growth, this opportunity is perfect for you.

Leistungen

Industry-leading healthcare

Educational resources

Generous time off

Maternity and paternity leave

Discounts on products and services

Qualifikationen

• Proven experience in developing and executing marketing strategies.
• Strong analytical skills to track performance metrics and business efficacy.

Aufgaben

• Drive product advocacy and develop strategies for cross-selling Azure solutions.
• Lead the development and execution of GTM strategies and plans.

Kenntnisse

Marketing Strategy

Business Development

Cross-Selling

Stakeholder Engagement

Change Management

Ausbildung

Bachelor's Degree in Business or Marketing

Master's Degree in Business Administration

Tools

Salesforce

Microsoft Office Suite

Jobbeschreibung

The Sales Enablement & Operations (SE&O) team plays an essential role in translating Microsoft’s Commercial Strategy to a local execution plan and driving operational excellence to achieve the greatest results possible. Our team drives cross Azure insight and execution excellence in our Area (Germany), bringing strategy and priorities to life by accelerating the pace of transformation and enabling Microsoft to deliver business impact at scale.

We’re looking for a highly driven, motivated marketing and business leader to join our Go-to-Market (GTM) team. This role requires someone who thrives leading a virtual team, acts as a thought leader, develops marketing strategy, and tracks success criteria and performance metrics. The Azure Infrastructure SAP GTM Lead for Germany develops and executes business strategy and tracks the efficacy of plans across the business to drive sustainable growth within and beyond the boundaries of the fiscal year. You lead the definition and orchestration of strategic go-to-market (GTM) plans across the business. You drive area leadership through revealing and pursuing long-range, white-space growth opportunities and investment plans. You excel at creating alignment and action across teams, removing roadblocks, and simplifying complex concepts. You thrive on big challenges and are not afraid to take thoughtful risks, working in deep partnership with the field, corporate, and marketing teams.

Microsoft’s mission is to empower every person and every organization on the planet to achieve more. As employees, we come together with a growth mindset, innovate to empower others, and collaborate to realize our shared goals. Each day we build on our values of respect, integrity, and accountability to create a culture of inclusion where everyone can thrive at work and beyond.

Responsibilities

1. Product Advocacy
   Acts as the primary product and technical advocate, evangelizing Azure solutions across the business. Identifies and develops strategies to drive cross-selling scenarios and attach points across Azure product/service areas. Provides guidance to sales in customer engagements (e.g., resources and programs, best practices for scaling, change management, and deal coaching for segments), and counsels partner practice leads.
2. Business Management
   Develops and executes business strategy and tracks the efficacy of plans across the business to drive sustainable growth within and beyond the fiscal year. Actively engages with all stakeholders across the area/subsidiary for One Microsoft orchestration. Grows organizational capability to derive insights, learnings, and address blockers for leaders, managers, and sellers. Leads regular cadence of connections with corporate teams (e.g., MCAPS, Microsoft Customer and Partner Solutions; global sales, marketing, and operations, the business group, engineering) to execute strategic planning. Activates leaders and managers on investments and resource optimization, leveraging data and analysis.
3. Go-To-Market (GTM) Strategy, Planning, and Delivery
   Develops plans including marketing, field, consulting, customer success, and partner functions that support a One Microsoft approach to overall business strategy and execution. Builds Azure GTM plans with Sales, Customer Success, Consulting, Partner, and Marketing teams to drive growth and align Azure solution plays and programs to the Germany area. Lands programs and investments with a solid ROI aligned to corporate and local priorities. Drives change management to accelerate growth and leads the team to meet targets by orchestrating execution and providing GTM objectives to guide marketing strategies for customer acquisition, acceleration, adoption, and advocacy. Acts as the voice of the customer, partners, and field to provide thought leadership on the competitive landscape, solution gaps, and sales trends to improve the GTM plan.
4. Field Enablement
   Serves as the primary orchestrator between corporate and the field, ensuring alignment on business results and actions. Strategically activates the partner ecosystem to enable and drive results. Identifies failure points and orchestrates resources to mitigate them. Drives standardized rhythms and tools that increase customer and partner-facing time for sellers.

Benefits and perks listed below may vary depending on your employment nature with Microsoft and the country of work. These include industry-leading healthcare, educational resources, discounts on products and services, savings and investments, maternity and paternity leave, generous time off, giving programs, and opportunities to network and connect.