Employer Branding / HR Marketing Specialist (m / f / d)

Job Responsibilities

• Develop and implement innovative marketing initiatives based on dormakaba’s global employer branding strategy to increase our employer brand awareness, ensure a positive and consistent employer brand image across various channels, and attract top talent to the organization
• Create engaging content, including employer brand stories, videos, and other multimedia, to showcase the company culture
• Collaborate with HR and Talent Acquisition teams to create compelling promotional materials
• Utilize digital platforms and social media to amplify dormakaba’s presence and engage with potential candidates
• Build relationships with external partners, such as universities and industry associations, to strengthen the employer brand
• Work closely with internal stakeholders to align marketing efforts with HR goals and objectives
• Track and measure the effectiveness of marketing campaigns and adjust strategies as needed
• Conduct market research to stay abreast of industry trends, competitor practices, and candidate expectations and to optimize recruitment marketing efforts
• Stay informed about industry best practices and emerging trends in recruitment marketing

An experience that matters: your skills

• Min. 3 years of professional experience and expertise in the field of human resources and/or communication
• Experience working in an international environment
• Fluent in German and English with strong negotiation skills
• Expertise in Microsoft Office, particularly PowerPoint
• Ability to handle confidential information securely
• Confident demeanour and effective communication with executives, employees, and employee representatives
• Strong interpersonal skills and a responsible and meticulous work approach. Team player

A workplace that matters: our offering

• Best opportunities in a globally operating company with a family business culture
• Attractive salary package
• Employee support program
• Monetary benefits (online discount system for shopping, travel, insurance, etc.)