The Marketing Leader is responsible for planning, developing, and executing comprehensive marketing strategies to promote our client's products or services. Based at our client's Berlin, Germany location, you will lead initiatives that drive brand awareness, customer engagement, and revenue growth.
Key Responsibilities
Develop and implement short-term and long-term marketing plans aligned with business objectives
Manage marketing teams and coordinate advertising campaigns across multiple channels
Analyze market trends, consumer behavior, and competitive landscape to inform strategy
Collaborate with other departments to ensure consistent brand messaging and positioning
Oversee digital marketing initiatives including social media, content marketing, and SEO
Develop and manage marketing budgets to maximize ROI
Lead market research efforts to identify customer needs and preferences
Measure and report on the performance of marketing initiatives
Requirements
Bachelor's degree in Marketing, Business, Communications, or related field
5+ years of progressive experience in marketing roles
Proven track record of successful marketing campaign development and execution
Strong understanding of digital marketing platforms and analytics
Excellent leadership, communication, and presentation skills
Creative thinking and strategic planning abilities
Experience with brand development and management
Work Environment
Full-time, on-site position at our client's facility in Berlin
Dynamic, fast-paced marketing department
Opportunity to make significant impact on company growth and brand presence