eCommerce Specialist European Markets

LK International AG; München; Vor Ort; EUR 50.000 - 75.000; Vollzeit

Zusammenfassung

LK International AG in Munich seeks an experienced eCommerce Specialist for European markets to manage merchandising across European websites, coordinate translations to local languages (German) and support DTC sales with pricing uploads and content updates. You will collaborate with teams in Europe and the US to optimize the customer journey and drive growth.

The ideal candidate has 2–5 years in eCommerce, strong digital marketing and analytics skills, proficiency with Salesforce Commerce Cloud

Qualifikationen

• 2–5 years of experience in eCommerce, merchandising or digital marketing.
• Strong understanding of digital landscape (merchandising, marketing, SEO) and metrics driving value (traffic, inventory).
• Excellent project management and organization skills, able to handle multiple deadlines.
• Very good communication skills in German (mother tongue) and English.

Aufgaben

• Responsibility for the merchandising of the European websites to maximize DTC sales, including pricing uploads and translations to local languages (German).
• Provides market insights and regional expertise to inform campaigns and brand strategy for Europe.

Kenntnisse

Digital marketing

Analytics

Project management

Customer focus

German & English

Ausbildung

Commercial education (KV)

Tools

Salesforce Commerce Cloud

Emarsys

Excel

Jobbeschreibung

eCommerce Specialist European Markets

(DE/EN, 100%)

Main Tasks

• Responsibility for the merchandising of the European websites to support local priorities and activities to maximize DTC sales, including pricing uploads, collaboration on local promotions and organization of translations of product and site copy to local languages (German)
• Provides market insights and regional expertise to inform global seasonal campaigns and brand strategy, ensuring alignment with European customer preferences, buying behavior, and regulatory/market nuances
• Works cross-functionally and in conjunction with teams both in Europe and in the US, collaborating across eCommerce and Marketing
• General maintenance of the European website, including updates and content creation to ensure product and content integrity
• Supports Customer Service team through DTC operations and by assisting with eCommerce related customer inquiries from around Europe
• Coordinates with the digital ad agency on creative assets and marketing needs, partnering closely with E-Commerce Manager to deliver a best-in-class, premium customer experience
• Schedules DTC newsletters (emails) for the European market based on the eCom GTM and seasonal strategy, monitors results, and consistently maintains the email database
• Supports Retail with newsletters, including creation, templates, and/or sending
• Monitors inventory levels, optimizes product placement based on stock levels, and collaborates with the North American Merchandiser Analyst and E-Commerce Manager on product lifecycle management
• Monitors and analyzes product performance metrics to identify trends and implement strategies that improve product visibility, customer engagement, and sales performance
• Implements SEO/AIO content and strategies aligned with global best practices

Your Profile

• Commercial education (KV, commercial school) and further education in eCommerce or bachelor’s degree in related field
• 2 – 5 years of experience in eCommerce, ideally with a focus on merchandising or digital marketing
• Strong understanding of digital landscape (online merchandising, digital marketing, SEO, web development) and of the metrics that drive value in an eCommerce business (traffic, inventory, etc.)
• Experience with Salesforce Commerce Cloud is a plus
• Experience with email marketing platforms (e.g., Emarsys) and campaign execution
• Excellent project management and organization skills, self-directed and capable of working efficiently in a fast-paced environment while juggling multiple projects and adhering to various deadlines
• Strong customer-focus with an understanding of how to optimize the on-site customer experience and improve the customer journey, engagement, and sales
• Numeric and analytic aptitude with proficiency in Excel & Microsoft Office programs
• Very good communication skills in German (mother tongue) and English
• Sporty and passionate person who loves to work independently but also in a team