eCommerce Specialist

Jobtailor; München; Vor Ort; EUR 45.000 - 60.000; Vollzeit

Zusammenfassung

Jobtailor in Munich is seeking an experienced Ecommerce Merchandiser to optimize the European DTC presence. You will manage pricing uploads, translations to German, and content updates to maximize sales.

Work closely with regional and global teams to drive SEO, content, and campaign strategies while overseeing newsletters and product lifecycle decisions. Strong German and English communication, plus project management, are essential.

Qualifikationen

• Commercial education or bachelor’s degree in a related field.
• 2–5 years of experience in eCommerce.
• Very good German and English communication.

Aufgaben

• Merchandise European websites to maximize DTC sales.
• Provide market insights and regional expertise for campaigns.
• Collaborate with European and US eCommerce/Marketing teams.
• Maintain European website updates and content creation.
• Support Customer Service through DTC operations.
• Coordinate with the digital ad agency on assets.
• Schedule and monitor DTC newsletters for Europe.
• Support Retail with newsletters and templates.
• Monitor inventory and product lifecycle management.
• Analyze product performance and implement visibility strategies.
• Implement SEO/content strategies aligned with global best practices.

Kenntnisse

Ecommerce merchandising

Digital marketing

SEO strategies

Project management

German language

English language

Excel

Ausbildung

Commercial education

Bachelor’s degree in related field

Tools

Salesforce Commerce Cloud

Emarsys

Microsoft Office

Jobbeschreibung

• Merchandise the European websites to support local priorities and maximize DTC sales, including pricing uploads, local promotions, and translations of product and site copy into German
• Provide market insights and regional expertise for global seasonal campaigns and brand strategy
• Collaborate cross-functionally with European and US eCommerce and Marketing teams
• Maintain the European website through updates and content creation
• Support Customer Service through DTC operations and eCommerce-related customer inquiries from around Europe
• Coordinate with the digital ad agency on creative assets and marketing needs
• Schedule and monitor DTC newsletters for the European market
• Support Retail with newsletters, including creation, templates, and sending
• Monitor inventory, optimize product placement, and collaborate on product lifecycle management
• Analyze product performance metrics and implement strategies to improve visibility, engagement, and sales
• Implement SEO/AIO content and strategies aligned with global best practices

Requirements

• Commercial education (KV, commercial school) and further education in eCommerce, or a bachelor’s degree in a related field
• 2–5 years of experience in eCommerce, ideally focused on merchandising or digital marketing
• Strong understanding of online merchandising, digital marketing, SEO, web development, and eCommerce metrics
• Experience with Salesforce Commerce Cloud is a plus
• Experience with email marketing platforms such as Emarsys and campaign execution
• Excellent project management and organization skills
• Ability to work independently in a fast-paced environment while managing multiple projects and deadlines
• Strong customer focus and understanding of on-site customer experience and customer journey optimization
• Numeric and analytic aptitude with proficiency in Excel and Microsoft Office
• Very good communication skills in German (mother tongue) and English
• Sporty and passionate person who enjoys working independently and in a team

Core Competencies

Demonstrates expertise in eCommerce merchandising and digital marketing, with a strong focus on SEO strategies, customer experience optimization, and project management. Proficient in managing cross-functional collaborations and analyzing product performance metrics to drive sales growth.

Highest-signal resume keywords

• ECommerce Experience
• Online Merchandising
• SEO Strategies
• Project Management
• German Language Proficiency

ATS Optimization Keywords

Hard Skills

• Digital Marketing
• Product Performance Analysis
• Content Creation
• Email Marketing
• Excel Proficiency
• Web Development
• Customer Journey Optimization
• Salesforce Commerce Cloud
• DTC Operations
• Inventory Management

Soft Skills

• Excellent Communication Skills
• Strong Customer Focus
• Organizational Skills
• Ability to Work Independently
• Team Collaboration

Certifications & Qualifications

• Commercial Education
• Further Education in ECommerce

Industry Keywords

• Merchandising
• DTC Sales
• Market Insights
• Campaign Execution
• Product Lifecycle Management

Tools & Technologies

• Emarsys
• Microsoft Office
• Digital Ad Agency Coordination
• DTC Newsletters