Senior Brand Manager (m/w/d)

TieTalent; Bremen; Vor Ort; EUR 60.000 - 80.000; Teilzeit

Zusammenfassung

A leading company in the FMCG sector is seeking a Brand Specialist / Manager to drive marketing initiatives and lead a team. The role involves analyzing market trends, managing budgets, and developing impactful campaigns to enhance brand presence. Candidates should have a university degree in Business or Marketing and over 8 years of experience in a similar role, with fluency in English and German. This position offers opportunities for part-time work and values diversity and professional development.

Qualifikationen

• 8+ years of relevant professional experience in marketing within an international FMCG environment.
• Proven success in guiding teams, brand building, activation, and product launches.
• Fluent in English and German.

Aufgaben

• Analyze consumer behavior and market trends to identify opportunities.
• Manage marketing budget to maximize ROI and ensure delivery.
• Lead the end-to-end development of innovation and product launches.

Kenntnisse

Analytical thinking

Problem solving

Presentation skills

Team Leadership

Ausbildung

University degree in Business or Marketing

Tools

MS Office

Jobbeschreibung

About

Are You Ready to Make It Happen at Mondelēz International?

Join our Mission to Lead the Future of Snacking. Make It With Pride.

How You Will Contribute

• Analyze consumer behavior, market trends, and the competitive landscape to identify opportunities, and recommend action plans.
• Manage marketing budget to maximize return on investment, monitor spend, and ensure on-target delivery.
• Develop media strategies, recommend, build, and deliver impactful marketing campaigns across all touchpoints, ensuring brand consistency and consumer engagement while tracking performance through KPIs.
• Lead the end-to-end development of innovation and iPPA pipelines, including product launches and other product-change initiatives, to drive profitable growth at scale.
• Partner with Finance, Category Planning, Supply Chain, and Sales teams to deliver seamless in-market execution and maximize brand impact.
• Lead, develop, and manage a team.

What You Will Bring

• University degree in Business or Marketing.
• Relevant professional experience in marketing (8+ years) within an international FMCG environment.
• Proven success in guiding teams, brand building, activation, and product launches.
• Ability to work autonomously; creative, open-minded; organized; problem-solver; analytical and structured thinker; strong presentation and engagement skills.
• Proficiency in MS Office.
• Fluent in English and German.

Please note that this role is also suitable for part-time work.

Mondelēz promotes equal opportunity and diversity, considering all qualified applicants regardless of ethnicity, skin color, religion, gender, sexual orientation, gender identity, nationality, disabilities, veteran status, or other protected characteristics.

We value our talented employees and strive to support their professional development. If you believe this role is right for you, we encourage you to apply!

Without our people, we wouldn't be as successful as we are.

Nice-to-have skills

• Innovation
• Execution
• Campaign
• Marketing
• Finance
• Planning
• Sales
• Team Leadership

Location

Bremen, Bremen, Germany

Work Experience

Brand Specialist / Manager

Languages

• English