Marketing Analyst (m/w/d) Versandhandel

TN Germany; Berlin; Vor Ort; EUR 48.000 - 58.000; Vollzeit

Zusammenfassung

A leading company in the sporting goods sector is seeking a Marketing Analyst to conduct various marketing analyses and develop actionable recommendations. This role offers a permanent contract, flexible working hours, and opportunities for career growth. Ideal candidates have a degree, experience in data analysis, and strong analytical skills.

Leistungen

Flexible working hours

Remote work possibility

Occupational health insurance

On-site physiotherapy

Qualifikationen

• Experience in e-commerce and online shop analytics.
• Knowledge of web analytics tools.

Aufgaben

• Conduct web analyses to evaluate traffic and user behavior.
• Develop recommendations to optimize online shops and campaigns.
• Create and maintain reports for the marketing department.

Kenntnisse

Analytical skills

Communication skills

Teamwork ability

Fluent German

Ausbildung

Completed degree or vocational training

Tools

Google Analytics

SQL

PowerBI

Jobbeschreibung

Job Title: Marketing Analyst (m/w/d)

Start: As soon as possible, Long-term, Permanent contract | 38.5 hours/week | Berlin | Other industry | Entry-level, Experienced | €48,000 - €58,000 per year | Project ID P202550183_2S

univativ is a project and personnel service provider that offers students and graduates exciting jobs with renowned companies. Your career is our mission, as your development is close to our heart.

Have you successfully completed your studies? Do you have experience in data analysis? Then we are looking for you as a Marketing Analyst (m/w/d)! In this role, you will be responsible for various marketing analyses and will develop actionable recommendations. Additionally, you will manage dashboards and reports and coordinate requirements from different departments.

Our client, a market leader in sporting goods mail-order, is looking for your energetic support as soon as possible. You can expect an exciting and varied range of tasks where you can apply and deepen your skills. Interested? Apply today and take the next step in your career!

Responsibilities

• Conduct web analyses using Google Analytics and other tools to evaluate traffic, user behavior, and website performance.
• Provide analytical support in planning, preparing, and evaluating print campaigns.
• Analyze the customer journey and perform customer segmentation and assortment analyses to improve user experience and customer satisfaction sustainably.
• Develop concrete recommendations for action based on your analyses to optimize online shops, marketplace activities, campaign strategies, and overall marketing orientation.
• Work closely with the Business Intelligence department as a central interface in marketing.
• Create and maintain reports and dashboards for the marketing department to ensure transparency and informed decision-making.
• Coordinate BI-related requirements from the marketing department and translate them for collaboration with the central BI team.

Requirements

• Completed degree or vocational training.
• Practical experience in e-commerce and online shop analytics, as well as data analysis (e.g., customer or assortment analyses).
• Solid knowledge of Google Analytics or comparable web analytics tools.
• Knowledge of SQL and PowerBI or other BI tools is advantageous.
• Fluent German language skills, both written and spoken.
• Analytical skills, strong communication skills, and teamwork ability.

Benefits

• An annual salary between €48,000 and €58,000.
• Permanent employment directly with our client.
• After a 2-year contract, the opportunity for a permanent position.
• Flexible working hours and the possibility to work remotely part-time.
• Additional free health benefits, such as occupational health insurance and on-site physiotherapy.

Interested? Great!

We look forward to your application.

univativ's mission is to support students, graduates, and young professionals at all stages of their careers. As your career partner, we match candidates with our clients' profiles in IT, engineering, and business sectors.

Since 1998, univativ has supported its clients with qualified candidates. Originating from a student idea, the company has developed successfully and now has 12 locations in Germany and 3 in Switzerland.