Senior Product Manager

Mayflower; Dortmund; Vor Ort; EUR 70.000 - 90.000; Vollzeit

Zusammenfassung

A leading company in live entertainment is seeking a Senior Product Manager to drive growth and monetization strategies. You will partner with C-level executives, lead user acquisition efforts, and utilize AI technologies to enhance user engagement. This role requires a strong background in B2C products and data-driven decision-making. Join a dynamic team focused on redefining live entertainment through innovative solutions.

Qualifikationen

• 5+ years in B2C growth or monetisation, at least 1 year as senior/lead PM.
• Experience in user acquisition and freemium revenue strategies.

Aufgaben

• Partner with C-level to define growth vision and strategies.
• Own new-user funnel and launch rapid experiments to optimize metrics.
• Align cross-functional teams on launch calendars and metrics.

Kenntnisse

User Acquisition

Data Analysis

Communication

Product Management

Tools

SQL

Python

Amplitude

Mixpanel

Looker

Jobbeschreibung

We are Mayflower’s AI-driven Startup, redefining the future of live entertainment through cutting-edge technology.

By harnessing AI, we create immersive, high-quality live streaming experiences that transform audience engagement and push the boundaries of digital entertainment.

Responsibilities :

• Partner with the C-level to sharpen a 12-month growth vision (free → freemium → subscription / chips / cosmetics).
• Translate market, competitive, and user research into clearly prioritised growth bets (onboarding, paywall, creator tools, referral, virality).

Acquisition Engine

• Own the new-user funnel : SEO landing pages, creator share links, App Store / Play Store optimisation.
• Launch rapid experiments (A / B, multivariate, geo splits) to lift CAC-to-LTV ratio.
• Define self-serve tracking for attribution (e.g., branch links, UTMs, event taxonomy).

Full Lifecycle Execution

• Write crisp PRDs, user stories, and success metrics for every sprint.
• Work daily with design & engineering to ship weekly increments—mock-ups to production.
• Drive quality bar : acceptance criteria, QA sign-off, post-launch retros.
• Formalise North-Star metrics (activation %, D7 retention, ARPPU) and leading indicators.
• Run a / b tests with statistical rigour; evangelise findings across the org.
• Build dashboards in Amplitude / Mixpanel / Looker so anyone can self-serve insights.

Cross-Functional Leadership

• Align GTM, community, and engineering on launch calendars.
• Present roadmap trade-offs to exec staff with a clear business case.
• When headcount grows, mentor junior PMs and PMMs in growth best practices.

User-First & AI-Aware

• Champion a creator-and-consumer loop : every feature must delight users and expand the content ecosystem.
• Stay on top of Gen-AI trends (VideoGen, AnimateDiff, multimodal LLMs) to spot opportunity and risk.

Requirements :

• 5+ years driving growth or monetisation in B2C mobile / web products, at least 1 year as senior / lead PM.
• Proven wins in user acquisition (SEO, virality, referrals) and freemium revenue (paywalls, IAP bundles, subs).
• Data native - can set up funnels, define p-values, and model business impact in Sheets / SQL / Python.
• Strong product craft : you wireframe, specify, and shepherd features through design, build, QA, and launch.
• Experience shipping in rapid-experiment cultures (weekly / bi-weekly cadence, feature flags, A / B suites).
• Clear communicator who aligns execs, engineers, and creatives around a single metric narrative.
• Genuine curiosity about AI companions, generative media, or creator platforms.

Qualification that can be a plus :

• Portfolio of AI-driven or gaming / entertainment products.
• Familiarity with LLMs, SD, cloud TTS, lip-sync, or video diffusion stacks.
• Comfortable operating in NSFW-permitted environments with strong safety standards.