(Senior) Data Analyst (f/m/d) - Editorial & Audience

TN Germany; Hamburg; Vor Ort; EUR 55.000 - 75.000; Vollzeit

Zusammenfassung

A leading media corporation in Hamburg seeks an Analytics Specialist to support editorial teams in data-driven decision-making. The role involves collaboration, data integration, and analytics solution development to enhance content strategies and monetization efforts. Ideal candidates will have strong SQL skills and experience in analytics, along with proficiency in English and German.

Leistungen

Flexible working hours and location

Individual training for professional development

Central location in Hamburg

Effective health management

30 days of holiday

Company restaurant

Various discounts via corporate benefits

Qualifikationen

• At least 3 years experience in Analytics.
• Excellent SQL skills and knowledge in Python or R.
• Experience with online marketing data is a plus.

Aufgaben

• Collaborate with teams on content strategy and monetization.
• Translate data requirements into product needs.
• Develop analytics solutions for decision-making.

Kenntnisse

Analytics

SQL

Python

R

Statistics

English

German

Tools

PowerBI

Jobbeschreibung

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Client:

Location:

Hamburg, Germany

Job Category:

Other

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EU work permit required:

Yes

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Job Reference:

8c6469148bd5

Job Views:

1

Posted:

12.05.2025

Expiry Date:

26.06.2025

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Job Description:

You will help the editorial teams for our great brands within Bauer Xcel, one of Germanys biggest digital publishers, making better decisions using data.

Our editorial & audience teams are working on creating relevant content to our users. This needs understanding the full user journey: from user acquisition to content consumption and monetization - all this across a large brand portfolio. Connecting all these data, reporting the teams success, finding potential for growth and track impact of measures is extremely complex - this is what we need you for!

Your responsibilities:

• Collaborate with the editorial and audience management team on content strategy and monetization, acting as their main data liaison
• Enable teams to make data-informed decisions amidst conflicting goals
• Translate data requirements into product needs for the editorial and audience management team
• Assist the editorial unit in integrating data into daily decision-making processes
• Develop analytics solutions for decision-making, from hypothesis generation, EDA and experimentation to monitoring
• Define KPIs and create visualizations for exploration and reporting
• Connect data from various sources, collaborating with data product managers and engineers

What makes you stand out:

• You have at least 3 years experience in Analytics
• You enjoy engaging with people and explaining complex problems to all audiences
• You have excellent SQL skills, as well as good knowledge in Python or R and BI solutions (. PowerBI)
• You have solid knowledge of statistics and know how to apply it to business problems
• You know the difference between being pragmatic and doing it wrong
• You can speak and write in english and german in a business environment
• You have a background in working with online marketing data or similar, work experience in publishing is a plus
  

Bauer Media Group has become an enduringly successful media corporation by focusing on creating content that matters most to millions of people around the world: from print and online publishing to radio and comparison portals, as well as sales and marketing services. Family-owned in the 5th generation, Bauer focuses on the long term, with a consumer-first mindset that guides us across our increasingly diverse portfolio. Our workforce of 15,000 shares a passion – to deliver content and services that are popular with, and helpful to, our customers and partners.

We want to inspire not only our customers, we also want to inspire our colleagues. How? By giving you the opportunity to take on responsibility and by offering you a long-term perspective.

You can also benefit from our attractive offers:

• Individual solutions for the flexible organisation of working hours and location
• Targeted and individual training for your professional and personal development
• A central location in Hamburg's city centre with good transport options (bus & train)
• Effective health management (. health week, free sports programmes & Wellhub)
• 30 days of holiday & frequent events for employees
• Company restaurant, free magazines & various discounts via corporate benefits
• A culture in which personal responsibility, teamwork and creativity are valued and you have room for creativity and for exciting and challenging tasks

If you are looking for an independent position and would like to enrich our existing team with fresh impulses, we look forward to receiving your complete application documents.

Your contact for this position is Katrin Ammazzalorso.

We are an international employer and equal opportunities are important to us. That's why we welcome everyone in their uniqueness, regardless of . religion, gender, skin color, disability in our house.