Public Relations Manager

CHERY; Frankfurt; Vor Ort; EUR 50.000 - 70.000; Vollzeit

Zusammenfassung

A leading automotive company is seeking a PR and Event Manager to develop and execute public relations strategies. The role involves managing media relations, organizing events, and ensuring effective communication. Candidates should have a strong background in marketing or automotive fields and excellent coordination skills.

Qualifikationen

• Over 3 years in car sales and branding.
• Strong media relationship management capabilities.

Aufgaben

• Formulate and implement public relations strategy.
• Maintain media relations and handle crisis public relations.
• Organize media conferences and control event implementation.

Kenntnisse

Communication

Coordination

Planning

Execution

Media Relationship Management

Ausbildung

Bachelor’s degree in marketing

Bachelor’s degree in automotive engineering

Bachelor’s degree in economics

Bachelor’s degree in business management

Jobbeschreibung

Overseas Recruitment Specialist | Renrui Talent Group | Connecting Global Talent with Opportunities

Company Overview:

Chery Automobile Co., Ltd. is a globally recognized Chinese automotive brand established in 1997. With a focus on innovative technologies, high-quality manufacturing, and a strong commitment to environmental sustainability, Chery has become one of China’s leading automakers. The company has expanded its presence in international markets, offering a wide range of vehicles that cater to various customer needs, from compact cars to advanced electric vehicles.

Chery operates across more than 80 countries, and its vehicles are known for their reliability, performance, and advanced technology features. With its headquarters in Wuhu, Anhui, Chery’s R&D centers in Europe, Asia, and beyond are dedicated to delivering state-of-the-art automotive solutions to global consumers.

PR and Event Manager

Key Responsibilities

1. Responsible for formulating and implementing the company's public relations strategy.
2. Maintain media relations and good relations with the media through regular or irregular activities.
3. Write brand promotion and product press releases independently, with the ability to review and check media press releases.
4. Handle the company's crisis public relations in a timely manner, participate in managing major emergencies, and propose crisis handling plans.
5. Organize large and small media conferences for the company.
6. Develop detailed implementation plans for brand activities based on the overall plan.
7. Control and coordinate the event implementation process to ensure timely execution.
8. Maintain good communication with brand ambassadors or KOLs, and ensure publicity material production.
9. Summarize projects and gather market feedback after events.

Requirements

• Education: Bachelor’s degree or above in marketing, automotive engineering, economics, or business management.
• Professional experience: Over 3 years in car sales and branding.
• Strong media relationship management capabilities.
• Excellent communication, coordination, planning, and execution skills.
• Ability to work under pressure; proactive, innovative, and capable of breaking through challenges.
• Additional relevant responsibilities include roles such as Assistant Manager to Senior Manager, PR & Marcom Europe (Frankfurt), Senior Manager Corporate & Product PR, and a Co-Founder opportunity leading Social Media P&L for AI Hub Online.