(Senior) Director, Global Game Publishing

TN Germany; Berlin; Vor Ort; EUR 90.000 - 130.000; Vollzeit

Zusammenfassung

A leading global gaming company is seeking a (Senior) Director for Global Game Publishing in Berlin. This role involves overseeing AAA game development, managing marketing strategies, and collaborating with international studios. The ideal candidate will have extensive experience in brand marketing and a passion for gaming. Strong communication skills and cultural awareness are essential for success in this position.

Qualifikationen

• Over 10 years of experience in brand marketing or product management.
• Strong collaboration and communication skills.

Aufgaben

• Lead brand marketing strategy and manage global campaigns.
• Oversee game development from concept to post-launch support.

Kenntnisse

Collaboration

Communication

Problem Solving

Self-Motivation

Jobbeschreibung

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(Senior) Director, Global Game Publishing, Berlin

Client:

Tencent

Location:

Berlin, Germany

Job Category:

Other

-

EU work permit required:

Yes

Job Reference:

113ade70e6c3

Job Views:

1

Posted:

16.05.2025

Expiry Date:

30.06.2025

Job Description:

Responsibilities:

About Tencent

Tencent Games was established in 2003. We are a leading global platform for game development, operations, and publishing, and the largest online game community in China. Tencent Games has developed and operated over 140 games, providing cross-platform interactive entertainment for more than 800 million users worldwide, including popular titles like Honor of Kings, PUBG MOBILE, and League of Legends. We actively promote esports development, collaborate with global partners, and aim to create high-quality digital experiences for players.

About Level Infinite

Level Infinite is Tencent’s global gaming brand and publisher, offering a comprehensive network of services for game developers and studios worldwide. We focus on delivering engaging, original gaming experiences globally and support our partners to unlock their games' potential.

As our Games Publishing Lead, you will be a key member of Tencent Games’ Global Publishing team, reporting to the Head of Global PC/Console Publishing. Your role involves understanding market trends and player motivations, building strong relationships with game studios, and collaborating to deliver AAA titles across multiple platforms. You will oversee game development through all stages, from concept to post-launch support, including marketing, community management, user acquisition, live-ops, and monetization.

You will also lead our brand marketing strategy, managing global campaigns and regional go-to-market plans, ensuring effective resource allocation, coordinating with Tencent teams and external partners, and achieving KPIs such as brand awareness, revenue, DAU, and retention. The role involves working with Canadian studios and may require international travel.

Key responsibilities include strategic planning, market research, process management, and supporting studio marketing efforts. Building and maintaining strong communication channels and leveraging Tencent's services are also essential.

Requirements:

Successful candidates will have:

• Over 10 years of experience in brand marketing, product management, or related fields, with a track record of shipping multiple titles across various platforms.
• Deep understanding of building and delivering AAA titles and franchises.
• Knowledge of F2P and live service/GaaS business models, especially in European and American markets.
• A passion for gaming, with the ability to identify market trends and opportunities.
• Strong collaboration, communication skills, and cultural awareness of Chinese and Western cultures.
• Excellent English proficiency, both written and spoken.
• Responsibility, self-motivation, problem-solving skills, resilience, and experience managing work across time zones, preferably in large-scale multinational projects.