We are Mayflower’s AI-driven Startup, redefining the future of live entertainment through cutting-edge technology.
By harnessing AI, we create immersive, high-quality live streaming experiences that transform audience engagement and push the boundaries of digital entertainment.
Responsibilities :
- Partner with the C-level to sharpen a 12-month growth vision (free → freemium → subscription / chips / cosmetics).
- Translate market, competitive, and user research into clearly prioritised growth bets (onboarding, paywall, creator tools, referral, virality).
Acquisition Engine
- Own the new-user funnel : SEO landing pages, creator share links, App Store / Play Store optimisation.
- Launch rapid experiments (A / B, multivariate, geo splits) to lift CAC-to-LTV ratio.
- Define self-serve tracking for attribution (e.g., branch links, UTMs, event taxonomy).
Full Lifecycle Execution
- Write crisp PRDs, user stories, and success metrics for every sprint.
- Work daily with design & engineering to ship weekly increments—mock-ups to production.
- Drive quality bar : acceptance criteria, QA sign-off, post-launch retros.
- Formalise North-Star metrics (activation %, D7 retention, ARPPU) and leading indicators.
- Run a / b tests with statistical rigour; evangelise findings across the org.
- Build dashboards in Amplitude / Mixpanel / Looker so anyone can self-serve insights.
Cross-Functional Leadership
- Align GTM, community, and engineering on launch calendars.
- Present roadmap trade-offs to exec staff with a clear business case.
- When headcount grows, mentor junior PMs and PMMs in growth best practices.
User-First & AI-Aware
- Champion a creator-and-consumer loop : every feature must delight users and expand the content ecosystem.
- Stay on top of Gen-AI trends (VideoGen, AnimateDiff, multimodal LLMs) to spot opportunity and risk.
Requirements :
- 5+ years driving growth or monetisation in B2C mobile / web products, at least 1 year as senior / lead PM.
- Proven wins in user acquisition (SEO, virality, referrals) and freemium revenue (paywalls, IAP bundles, subs).
- Data native - can set up funnels, define p-values, and model business impact in Sheets / SQL / Python.
- Strong product craft : you wireframe, specify, and shepherd features through design, build, QA, and launch.
- Experience shipping in rapid-experiment cultures (weekly / bi-weekly cadence, feature flags, A / B suites).
- Clear communicator who aligns execs, engineers, and creatives around a single metric narrative.
- Genuine curiosity about AI companions, generative media, or creator platforms.
Qualification that can be a plus :
- Portfolio of AI-driven or gaming / entertainment products.
- Familiarity with LLMs, SD, cloud TTS, lip-sync, or video diffusion stacks.
- Comfortable operating in NSFW-permitted environments with strong safety standards.