Shopper Marketing Specialist DACH / BNL (m / f / •)

㍍; Deutschland; Remote; EUR 45.000 - 70.000; Vollzeit

Zusammenfassung

An innovative company is seeking a Shopper Marketing Specialist to join their dynamic team. In this role, you will create and implement impactful marketing strategies, deeply understand shopper behaviors, and collaborate with cross-functional teams to drive growth. This position offers an exciting opportunity to work with diverse professionals and make a significant impact in the consumer marketing landscape. If you have a passion for marketing and a desire to contribute to a forward-thinking organization, this is the perfect opportunity for you.

Qualifikationen

• Bachelor's Degree in Marketing or equivalent qualification required.
• Experience in Consumer Marketing / B2C / FMCG is essential.

Aufgaben

• Create and execute the Shopper Marketing Execution Plan.
• Collaborate with various managers to identify growth opportunities.

Kenntnisse

Consumer Marketing

B2C Marketing

FMCG Experience

Project Management

English Proficiency

German Proficiency

Ausbildung

Bachelor's Degree in Marketing

Master's Degree in Marketing

Jobbeschreibung

As a Shopper Marketing Specialist (m / f / x)

For the Consume Business Group in the Central Europe Region, you will have the opportunity to tap into your curiosity and collaborate with some of the most innovative and diverse people around the world.

Here, you will make an impact by:

1. Creating, executing, and measuring the Shopper Marketing Execution Plan.
2. Developing a comprehensive understanding of the regional shopper group, including their needs, preferences, and shopping behaviors.
3. Working collaboratively with Category Development Managers, Key Account Managers, Area Portfolio & Trade Marketing Managers to execute growth opportunities.
4. Developing a solid understanding of 3M brands, products, and brand campaigns.
5. Having a deep understanding of the customer landscape, their go-to-market strategies, marketing tactics, target audiences, tools, and operations.
6. Managing channel advertising and merchandising budgets and prioritizing according to sources of growth.

Your Skills and Expertise

To set you up for success in this role from day one, 3M is looking for candidates who meet the following minimum requirements:

1. Bachelor's Degree in Marketing or an equivalent qualification.
2. Experience in Consumer Marketing / B2C / FMCG.
3. Good level of English and German proficiency.

Additional knowledge / nice-to-have skills / preferred qualifications that could help you succeed even further in this role include:

1. Experience in Project Management.
2. Master's Degree in Marketing.

Travel expectations: May include up to 10% travel to Germany, Belgium, and the Netherlands.

At 3M, we believe diversity & inclusion are essential to innovation. We seek and value differences in people! This job ad is addressed to all potential candidates. As an equal opportunity employer, 3M will not discriminate against any applicant for employment on the basis of race, ethnicity, nationality, religion, sex, gender identity, sexual orientation, pregnancy/maternity-related matters, age, disability, or any other characteristic protected under applicable law.