Global Product Marketing Manager (w / m / d)

DE-CIX; Offenbach am Main; Vor Ort; EUR 50.000 - 90.000; Vollzeit

Zusammenfassung

An established industry player is seeking a dynamic individual to join their global marketing team in Frankfurt. This role offers an exciting opportunity to shape Go-to-Market strategies and messaging for a leading Internet Exchange operator. The ideal candidate will bring at least 5 years of B2B Tech Product Marketing experience and a strong grasp of various marketing disciplines. You will work collaboratively across teams to develop impactful content and campaigns while fostering an appreciative corporate culture. If you're ready to tackle diverse challenges in a supportive and innovative environment, this position is perfect for you.

Leistungen

Occupational pension scheme

Weekly language courses

Job ticket

Health promotion

Support for childcare and eldercare

Qualifikationen

• 5+ years of B2B Tech Product Marketing experience required.
• Strong understanding of various marketing sub-disciplines.

Aufgaben

• Develop Go-to-Market messages for the enterprise market.
• Collaborate with teams to create marketing content and campaigns.
• Monitor KPIs to measure success of Product Marketing activities.

Kenntnisse

B2B Tech Product Marketing

Go to Market Strategy

Web Marketing

Digital Marketing

Social Media Marketing

Email Marketing

Event Marketing

Copywriting

Communication Skills

Ausbildung

Bachelor's degree

Jobbeschreibung

DE-CIX (German Commercial Internet Exchange) is the world's leading Internet Exchange operator and since its inception it has had a decisive influence on shaping the guiding principles of the present and future Internet in various leading global bodies. At our locations in Europe, Africa, North America, the Middle East, and Asia, we work at the heart of the Internet. For almost 30 years, our interconnection services have contributed to the creation of new digital ecosystems worldwide and have prepared people, businesses, and organizations for the coming decades of digital evolution. The DE-CIX Internet Exchange in Frankfurt (Germany) is one of the largest in the world.

We are now looking for a committed person for Frankfurt.

Our Offer

In this newly created position, you will be part of the global marketing team and report directly to the Global Marketing Lead. As the interface between Products, Marketing and Sales you will work closely with the Product & Research Team, Partner and direct Sales, as well as your colleagues in Global Campaigns, Regional Marketing, Digital Marketing, and PR.

You will have a key role in the creation of our Go-to-Market messages in general and for the enterprise market in particular. Collaborating with the teams above, you will:

• Fine-tune and develop our product & solution messages, define target groups and buyer personas, and create use and reference cases on a business level, beyond pure technical asset communication.
• Translate product capabilities into enterprise messaging, addressing our various target groups and functions.
• Support the creation of content and assets, to be used by our partners and our sales organization.
• Participate in the development of campaigns, globally and in-region.
• Coordinate external sources to gain market insights for internal stakeholders such as Products & Research, Campaign development etc.
• Create and monitor a set of KPIs to measure success and progress of Product Marketing activities.

What also awaits you:

• An appreciative corporate culture and trustful teamwork with like-minded specialists, as well as great working conditions (extensive professional development measures, an occupational pension scheme, weekly language courses, a job ticket, health promotion, support relating to childcare and eldercare, and lots more).
• Exciting and diverse challenges in an innovative and international environment, within the framework of a crisis-resistant permanent contract with the world’s market leader in its sector.
• Extremely friendly and supportive colleagues.

This is important to us:

• Bachelor’s degree and min. 5 years of B2B Tech Product Marketing experience including Go to Market Strategy and messaging.
• Good IT / technical understanding and fast learning.
• Marketing allrounder with understanding of the various sub-disciplines: Web, Digital, Video, social media, e-Mail Marketing, Event, Print, PR, and copywriting skills.
• Open-minded and comfortable with communicating with customers, partners, and internal stakeholders on all hierarchy levels.
• Fluent in English and German.

Contact

Your experience in Marketing, a self-sufficient and structured work attitude with an understanding of how to work and act in a matrix organization is more important to us than your academic qualifications. So if you are looking for new challenges in the dynamic ICT sector and know how to combine teamwork with a high degree of creativity, we look forward to receiving your complete application, including salary expectations.

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