Global Digital Brand Manager (d/f/m) - Urgently Hiring!

TN Germany; Düsseldorf; Hybrid; EUR 60.000 - 80.000; Vollzeit

Zusammenfassung

A leading company is urgently seeking a Global Digital Brand Manager in Düsseldorf. The role involves managing brand campaigns with a focus on digital strategies, collaborating with creative teams, and leveraging consumer insights. Ideal candidates will have a relevant degree and at least 3 years of experience in digital marketing, particularly within FMCG or creative sectors. The position offers a hybrid work model and various employee benefits.

Leistungen

Flexible work scheme with flexible hours

Hybrid work model

Globally wellbeing standards

Gender-neutral parental leave

Employee Share Plan

Company Pension Plan

MEGA Preventive Health Insurance

CareFlex Supplementary Care Insurance

Mobility offer: My Henkel Bike and Jobticket

Qualifikationen

• Minimum 3 years of experience in digital and brand communications.
• Experience at an FMCG company, beauty or fashion retailer, or digital creative agency.

Aufgaben

• Manage planning and execution of brand campaigns with a focus on digital touchpoints.
• Collaborate with creative agencies for high-quality, brand-consistent materials.
• Stay informed about industry trends and consumer behaviors.

Kenntnisse

Communication

Digital Marketing

Brand Communication

Collaboration

Trend Recognition

Ausbildung

Bachelor's or Master’s degree in Communication / Media Studies

Tools

Meta

TikTok

YouTube

Jobbeschreibung

Social network you want to login/join with:

Global Digital Brand Manager (d/f/m) - Urgently Hiring!, Düsseldorf

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Client:

Henkel

Location:

Job Category:

Other

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EU work permit required:

Yes

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Job Reference:

f0c248bb0956

Job Views:

2

Posted:

11.05.2025

Expiry Date:

25.06.2025

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Job Description:

What you´ll do

• Manage holistic planning, conception, and execution of brand campaigns, with a strong emphasis on digital touchpoints, ensuring seamless integration of strategic communication projects
• Lead planning and execution of brand campaigns by leveraging consumer insights to identify the optimal channel mix and messaging strategy
• Ensure alignment with brand’s vision, identity, and brand message while coordinating with internal and external stakeholders
• Define content requirements and collaborate with creative agencies and production companies to develop high-quality, brand-consistent materials
• Drive content excellence by testing and evaluating new tools, content formats, and distribution channels to improve overall campaign effectiveness
• Stay informed about the latest industry trends, technologies, and consumer behaviors to adapt strategies and create impactful content

What makes you a good fit

• Successfully completed Bachelor's orMaster’s degree in Communication / Media Studies or a similar education inBrand Communication / Digital Marketing
• A digital and brand communicationsprofessional with minimum 3 years of experience, preferably at an FMCG company,beauty or fashion retailer, or digital creative agency
• Good sense of taste in imagery and text,and ability to recognize trends early on
• A highly collaborative team player whois flexible, reliable, highly organized, and able to handle projectsindependently
• In-depth understanding & experienceworking on key social media platforms such as Meta, TikTok, Youtube.
• Excellent communication and copy writingskills in English, knowledge of German language is a plus

Some perks of joining Henkel

• Flexible work scheme with flexible hours, hybrid work model, and work from anywhere policy for up to 30 days per year
• Diverse national and international growth opportunities
• Globally wellbeing standards with health and preventive care programs
• Gender-neutral parental leave for a minimum of 8 weeks
• Employee Share Plan with voluntary investment and Henkel matching shares
• Company Pension Plan 100% financed by Henkel
• MEGA Preventive Health Insurance
• CareFlex Supplementary Care Insurance
• Mobility offer: My Henkel Bike and Jobticket

At Henkel, we come from a broad range of backgrounds, perspectives, and life experiences. We believe the uniqueness of all our employees is the power in us. Become part of the team and bring your uniqueness to us! We welcome all applications across different genders, origins, cultures, religions, sexual orientations, generations and disabilities. If there are any specific accommodations or adjustments you require for the interview process or your on-site appointment, please inform us, and we'll do our best to accommodate your requests.