CRM Specialist (m / f / d)

Hyundai; Offenbach am Main; Hybrid; EUR 50.000 - 70.000; Vollzeit

Zusammenfassung

A leading company in the automotive sector is seeking a CRM Specialist to develop and execute strategies that enhance customer lifetime value. The role involves collaborating with various teams, managing customer data, and analyzing campaign performance. Candidates should have a relevant degree and experience in CRM management, particularly with Salesforce. The company offers a competitive salary, flexible working hours, and numerous benefits including professional development opportunities.

Leistungen

Flexible working hours and hybrid work policy

Continued learning and professional development

Car sharing and car lease mobility program

Daily complimentary lunch at the office canteen

Free access to the company gym

Opportunities to join company sporting clubs

Qualifikationen

• Minimum of 3 years of relevant professional experience in CRM management and lead generation.
• Salesforce certifications are a plus.
• Understanding of sales process and procedures.

Aufgaben

• Develop and execute CRM strategies to support sales objectives.
• Analyze CRM campaign performance data to derive strategic insights.
• Lead customer data management efforts, including database segmentation.

Kenntnisse

Analytical skills

Solution oriented

Team player

Fluent English

Ausbildung

University Degree (BSc, MSc) in Computer Science, Engineering, Mathematics, Economics or business-related field

Tools

Salesforce CRM

Jobbeschreibung

We are currently looking for a CRM Specialist!

We want you to :

• Develop and execute CRM strategies to support sales objectives and to increase CLV across customer lifecycle stages (e.g. lead acquisition, onboarding, engagement, loyalty, retention)
• Collaborate with sales, marketing, and service teams to gather, define, and deliver new business requirements
• Identify relevant customer data and continuously improving the customer database for effective segmentation and personalized communication, while ensuring compliance with GDPR regulations
• Analyze CRM campaign performance data to derive strategic insights for enhancing CRM strategies
• Lead offline and online multi-channel campaign management for new customer acquisition (conquest activities) and ensuring consistent brand experiences across all touchpoints to foster customer loyalty
• Oversee lead nurturing and developing lead management processes from conceptualization to implementation, including KPI definition and results monitoring
• Lead customer data management efforts, including database segmentation and enhancing data quality within Salesforce
• Report key lead management results up to the sales conversation rate and driving data cleansing projects as needed
• Collaborate with external partners to deliver high-quality services that align with company requirement

Requirements :

• University Degree (BSc, MSc) in Computer Science, Engineering, Mathematics, Economics or other business-related field
• Minimum of 3 years of relevant professional experience in CRM management and lead generation in a dynamic environment, e.g. consultancy, start-up or agency
• Experience in sales and service management using Salesforce CRM
• Salesforce certifications are a plus
• Understanding of sales process and procedures
• Strong analytical skills, solution oriented and team player
• Fluent English language as well as excellent presentation skills

We offer :

• A highly competitive salary and benefits package
• Flexible working hours and hybrid work policy
• Continued learning and professional development
• Car sharing and car lease mobility program
• Daily complimentary lunch at the office canteen and subsided breakfast snacks
• Free access to the company gym
• Opportunities to join company sporting clubs including tennis, soccer, yoga and golf.
• Highly international working environmen t