We are a global specialist engineering company that creates breakthrough solutions. We are curious and like to solve problems, partnering with our customers to solve Thermostatic Control.
Position: Product Category Manager
As a Product Category Manager, you will be responsible for overseeing and managing the growth of a specific product category through strategic product planning within our organization. Your primary goal is to drive growth and increase market share.
Key Responsibilities
Category Strategy: Develop and execute the category strategy aligned with the company objectives. Identify market opportunities, assess the competitive landscape, and define target customer segments.
Product Range: Determine the product offering within the category to meet customer needs and maximize sales growth and profitability.
Market Research: Conduct market research, gather customer feedback, and collaborate with cross-functional teams to identify new product opportunities and improve existing offerings.
Competitive Analysis: Stay up to date with market trends, customer preferences, and competitor activities. Conduct regular market research, analyze customer insights, and benchmark against competitors to identify opportunities for growth and differentiation.
Sales Performance Monitoring: Monitor sales performance metrics, revenue, profitability, and market share, and develop product strategies to achieve and exceed targets. Analyze sales data, identify trends, and suggest corrective actions as needed.
Marketing and Promotions: Collaborate with the marketing team to develop effective marketing campaigns and product launches. Provide guidance on product positioning, messaging, and target audience.
Critical Competencies for Success
Master's degree in engineering, business administration, marketing, or a related field.
Proven experience as a Product Category Manager or a similar role in product management, sales, (product-)marketing, product development, business development, or strategy.
Proven and intense experience of 10 years+ in the HVAC Industry is required.
Deep understanding of product lifecycle management.
Strong analytical skills with the ability to interpret complex data and translate insights into actionable strategies.
Excellent communication skills, with the ability to influence stakeholders at all levels.
Proactive and results-oriented mindset, with a demonstrated ability to meet deadlines and deliver high-quality work.
Strong leadership skills and the ability to work collaboratively in cross-functional teams.
Familiarity with relevant industry trends and market dynamics in the thermostatic control category and in the German market.