B2C Growth Marketing Manager - FinTech Focus (m/f/d)

TN Germany; Berlin; Vor Ort; EUR 50.000 - 80.000; Vollzeit

Zusammenfassung

A leading fintech company is seeking a B2C Growth Marketing Manager to drive user acquisition and engagement. This full-time role in Berlin involves designing and optimizing marketing campaigns, analyzing performance, and collaborating with cross-functional teams. Ideal candidates have a degree in Marketing and at least 3 years of experience in B2C marketing, preferably in FinTech.

Qualifikationen

• At least 3 years of professional experience in B2C marketing, ideally within FinTech.
• Fluency in English; German is a plus.
• Hands-on mentality with some experience in asset creation.

Aufgaben

• Design, implement, and optimize B2C campaigns that drive user acquisition.
• Analyze and report campaign performance using KPIs.
• Collaborate with stakeholders to ensure campaign alignment.

Kenntnisse

Data-driven analysis

Campaign optimization

Storytelling

Clear communication

Organizational skills

Ausbildung

Degree in Marketing, Business Administration, Economics

Jobbeschreibung

Job Description:

Everything we do, starts with you. Together with you, we build the most human-centric fintech to enable everyone’s future financial growth.

We are looking for a
B2C Growth Marketing Manager – FinTech Focus (m/f/d)

(permanent, full-time) Join our team at our locations in Berlin, Amsterdam, and Stockholm - flexible working conditions available

• Design, implement, and optimize B2C campaigns that drive user acquisition and engagement across the customer journey.
• Manage campaign budgets, developing detailed concepts and messaging tailored to each marketing funnel phase.
• Collaborate with internal and external stakeholders through meetings and workshops to ensure campaign alignment, timely execution, and cross-functional collaboration.
• Define and implement engagement strategies to resonate with our target audience and reflect their needs and preferences.
• Analyze and report campaign performance using KPIs, turning insights into actionable recommendations for continuous improvement.
• Work closely with cross-functional teams to identify target groups, recommend content formats, and drive engagement across channels.
• Present campaign insights regularly to stakeholders, sharing learnings and proposing strategic improvements.

Your profile:

You hold a degree in Marketing, Business Administration, Economics, or a related discipline.

You have at least 3 years of professional experience in B2C marketing, ideally within FinTech, Tech, or BNPL sectors.

You are data-driven and skilled in analyzing and optimizing campaign performance.

You possess strong organizational skills and a proactive approach.

You are experienced in storytelling and clear communication.

You have a hands-on mentality and some experience in asset creation.

Fluency in English is required; German is a plus but not mandatory.

Additional notes:

Please note that if you are not a passport holder of the country for the vacancy, you might need a work permit. Check our Blog for more information.

Bank or payment details should not be provided when applying. Applications should be made via the 'Apply now' button.