Senior Paid Acquisition Specialist Mobile Apps

MobiSystems, Inc.; Frankfurt; Remote; EUR 60.000 - 90.000; Vollzeit

Zusammenfassung

MobiSystems, Inc. is seeking a Senior Paid Acquisition Specialist Mobile Apps to enhance user growth through paid social channels. This fully remote position involves building ad strategies, launching campaigns on platforms like Meta and Google, and analyzing performance metrics. Ideal candidates will have over 5 years of experience in mobile app traffic acquisition and a strong focus on video ad campaigns.

Leistungen

Compelling salary and performance assessment

Opportunities for professional growth

Transparent bonus system

Corporate events and team-building activities

Paid vacations and sick days

Qualifikationen

• 5+ years in mobile app traffic acquisition.
• Experience with various ad platforms including Meta, Google, and TikTok.
• Strong focus on video ad campaigns.

Aufgaben

• Build and implement ad strategy for paid acquisition.
• Develop and launch promotional campaigns on various channels.
• Analyze promotional activities and optimize campaigns.

Kenntnisse

Traffic Acquisition

Ad Strategy

Campaign Optimization

Documentation Skills

Tools

Meta Ads

Google Ads

Apple Search Ads

TikTok

GA4

QlikSense

Adjust

AppsFlyer

Firebase

Jobbeschreibung

Founded in 2001, MobiSystems is a Bulgarian software company dedicated to empowering users with a better choice for office suite apps. Our feature-rich tools—MobiOffice and MobiPDF—offer a seamless, privacy-conscious, and affordable alternative to traditional office suite software for Windows, Android, iOS, and macOS. Trusted by over 550 million users worldwide, MobiSystems is committed to delivering accessible, cost-effective solutions that make work and personal tasks easier. Our headquartered in Sofia with a team of 200 and we have a sales office in San Diego, CA.

What are we looking for?

We’re looking for a Senior Paid Acquisition Specialist Mobile Apps who will help us in our efforts to grow our user base through paid social channels.

Responsibilities :

• Build and implement ad strategy for growing paid acquisition according to product objectives around different channels
• Develop and launch promotional campaigns for our iOS and Android applications on Mata Ads, Google Ads, Apple Search Ads, TikTok, any other relevant networks
• Cooperate with the Creative Team. Together, you will develop and test videos, custom product pages and other creatives, come up with ideas, propose hypotheses, monitor implementation, and give feedback
• Proactively test new audiences, campaign types, channels and creatives in pursuit of constantly improving results
• Plan and execute long term strategies for paid social campaigns and growth
• Analyze promotional activities and optimize campaigns according to the established KPIs
• Communicate regularly project status to team and upper management

Requirements :

• 5+ years of experience in buying traffic for mobile apps (iOS, Android)
• Experience with Meta Ads, Google Ads, Apple Search Ads, TikTok, etc.
• Experience and focus on video ad campaigns
• Experience with GA4, QlikSense, Adjust and MMPs (AppsFlyer, Firebase, etc.)
• Experience with web landing pages and web-to-app, app-to-web purchases
• Experience with substantial funds and numerous project campaigns
• Excellent documentation and reporting skills
• Experience in project initiation

What do we offer?

• Working on inspiring products in a team of supportive professionals
• Compelling salary and regular performance assessment with salary review
• Opportunities for professional growth and freedom to make an impact
• A transparent bonus system with clear goals and KPIs
• A variety of corporate events and team-building activities
• Paid vacations and sick days (depending on type of contract and location)

Location :

MobiSystems is a team of strong international top talents. This role is fully remote for international candidates.

If you are interested, please send your CV in English and professional portfolio, only short-listed candidates will be contacted.