GTM Growth Lead - New Ventures

TN Germany; Berlin; Vor Ort; EUR 70.000 - 90.000; Vollzeit

Zusammenfassung

A leading company in Berlin is seeking a Go-to-market Lead to drive growth for new venture products. This role involves developing strategies, leading cross-functional teams, and optimizing user acquisition and retention. Join a diverse team and make a significant impact on the company's product ecosystem.

Leistungen

28 days’ paid leave

Competitive salary package

Learning & development budget

Wellness benefits

Bike leasing

Public Transport subsidy

Language courses

Relocation assistance

Subsidized office lunches

Qualifikationen

• 8+ years of experience in Marketing, Growth Roles, or Product Marketing.
• Experience in leading and evaluating complex projects.

Aufgaben

• Develop go-to-market strategies and execution plans for new ventures.
• Encourage channel experts to conduct A/B testing and experimentation.
• Leverage data to measure success and optimize performance.

Kenntnisse

Analytical Skills

Leadership

Business Acumen

Jobbeschreibung

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We have the opportunity to accelerate the growth of our product portfolio by nurturing our innovative new ventures (loonshots) projects into profitable ventures. This role will be instrumental in transforming SumUp from a single product company to a leading product-ecosystem provider.

As Go-to-market Lead, you will have end-to-end responsibility for SumUp's new venture products, including Online Store, Invoices, and Lending. You will set ambitious business targets, cultivate a highly motivated cross-functional team, drive growth metrics, oversee product improvement initiatives, and foster strong stakeholder connections to ensure market fit and success in achieving organizational objectives.

You'll have the opportunity to make an impact by owning the GTM of SumUp's new products and making it your personal mission to make them successful.

What you’ll do

1. Develop go-to-market strategies and execution plans for each new venture by collaborating with key stakeholders daily to identify and define growth opportunities, set ambitious growth goals, and devise strategic plans to achieve them.
2. Develop testing and growth hack ideas, set targets and priorities for your team (channel experts), ensure all channel efforts are targeted and aligned, and evaluate delivery and provide feedback.
3. Encourage channel experts to conduct A/B testing and experimentation to validate hypotheses and find effective ways to improve user acquisition, activation, and retention strategies.
4. Stay ahead of market trends, customer behavior, and the competitive landscape, and ensure these insights are communicated to the product team to stay informed and capitalize on potential growth opportunities.
5. Leverage data and metrics with your team to measure the success of growth initiatives, identify areas for improvement, and make data-driven decisions to optimize performance continually.

You’ll be great for this role if

• You have 8+ years of experience in Marketing, Growth Roles, or Product Marketing.
• You have experience in setting up, leading, and evaluating multiple complex projects, including resource planning, effective risk, and stakeholder management.
• You have experience developing GTM strategies by executing growth campaigns across performance marketing, CRM, retail, and partnership channels.
• You possess strong analytical skills and business acumen, skilled in developing business cases and making swift initial assessments.
• You have leadership experience with interdisciplinary teams and excel at fostering a culture of open, constructive feedback.

Why you should join SumUp

• Opportunity to work with a truly global, multicultural team (we are + people from 80+ countries, spread across 4 continents).
• 28 days’ paid leave
• Competitive salary package and virtual stock option program
• Learning & development budget for attending conferences and external training
• Wellness benefits: in-house fitness classes, Yoga, gym, sports teams, and Urban Sports Club subsidies
• Other benefits include Bike leasing, Public Transport subsidy, Language courses, Kita placement and relocation assistance, subsidized office lunches, and a modern workspace in Berlin.

About SumUp

We believe in the everyday hero. Small business owners are at the heart of all we do, and we create tools to help them run their businesses successfully. Our diverse teams across Europe, South America, and the US work together with a founder’s mentality and a 'team-first' attitude to empower small business owners.

SumUp is an Equal Employment Opportunity employer committed to diversity and a safe, harassment-free workplace. We do not accept unsolicited resumes from sources other than direct candidates.

Job Application Tip

We understand candidates may not meet every criterion. If you don’t tick every box, it’s okay—there's room to learn and grow at SumUp.