Global Digital Marketing Manager

Envalior; Dormagen; Vor Ort; EUR 60.000 - 100.000; Vollzeit

Zusammenfassung

An innovative firm seeks a Global Digital Marketing Manager to drive digital marketing initiatives and enhance user experience. This role involves optimizing the website, leveraging SEO/SEM strategies, and collaborating across teams to implement cutting-edge digital tools. Join a diverse global team dedicated to shaping sustainable material innovation and enjoy a supportive environment for professional growth. If you are passionate about digital marketing and eager to make a significant impact, this is the perfect opportunity for you.

Leistungen

Competitive Compensation Packages

Global Bonus Program

Retirement Plans

Health Programs

Life Insurance

Comprehensive Medical Care

Training & Development Opportunities

Work-Life Balance & Flexibility

Diversity & Inclusion Initiatives

Qualifikationen

• 5-10 years of experience in digital marketing with a focus on B2B.
• Strong knowledge of SEO, SEM, and web analytics tools.
• Experience with marketing automation and data-driven decision making.

Aufgaben

• Optimize website UX and enhance SEO/SEM performance.
• Collaborate with teams to introduce AI-driven online tools.
• Track digital marketing performance and initiate improvements.

Kenntnisse

SEO

SEM

Web Analytics

Marketing Automation

Customer-Centric Approach

Digital Innovation

B2B Marketing

Ausbildung

Master's degree in Marketing

Master's degree in Communications

Master's degree in Business Management

Tools

Customer Data Platform

A/B Testing Tools

Headless CMS

Jobbeschreibung

About Envalior

Envalior develops innovative, sustainable, high-performance materials for the most demanding applications. Our materials are used in well-known consumer and industrial products from leading brands across the globe. With a long track record of customer-focused digital innovation, our online campaigns and digital infrastructure - website, catalogue, portal, tools & calculators - ensure that our products stay top of mind for decision-makers seeking advanced material solutions

The opportunity

Role

As a Global Digital Marketing Manager, you will play a key role in shaping and realizing our multi-channel digital ambitions within the Global Brand & Communications team. Your focus will be on:

• Enhancing online user experience: Optimize our website, SEO/SEM performance and presence on external material platforms to deliver a top-tier digital experience for customers and prospects
• Driving digital innovation: Stay ahead of digital trends, collaborate with Communications, Commercial, IT and R&D to introduce new online tools and AI-driven techniques
• Data, analytics and continuous improvement: Track the performance of our digital marketing efforts, generate insights to boost effectiveness and initiate improvements
  
  

You will be an integral part of our dynamic global team with colleagues across the globe, and report to the Global Head of Digital Marketing & External Communications.

Your day-to-day tasks

No two days are ever the same. Here's a snapshot of activities:

• Collaborate with a design agency to enhance website UX.
• Identify and publish webcontent improvements for SEO.
• Explore how artificial intelligence can enhance the search experience.
• Run A/B tests to boost website conversions.
• Train global colleagues on a new marketing technology tool.
• Add new datapoints to a Customer Data Platform to improve audience segmentation
• Refine webforms for a better user experience
• Expand email marketing automation flows
• Review digital marketing tools for GDPR compliance
• Initiate a dashboard to monitor key KPIs.
• Cooperate with IT on data synchronization between marketing tools
• Organize user permissions and access levels to online self-service tools
  
  

And much more.

Requirements

Who we're looking for

We're Looking For a Dynamic Professional With

• A curious mindset, a can-do attitude, a customer-centric approach and a passion for innovation
• A Master's degree in marketing, communications or business management with 5-10 years of experience
• Vast experience with Marketing Automation tooling and techniques with a passion for all things digital
• Strong knowledge of SEO, SEM and Web Analytics
• Understanding of B2B markets and how to resonate with B2B audiences
• Familiarity with headless CMS is a plus
  
  

Benefits

WHY ENVALIOR?

Join our global team and be part of a company that's shaping the future of sustainable material innovation. You'll have the opportunity to make a significant impact, work with a diverse and talented team located across the globe, and drive digital marketing projects on a global scale. If you're passionate about digital marketing, committed to excellence, and eager to push boundaries, we'd love to hear from you!

Competitive Compensation

Join us at Envalior and enjoy competitive compensation packages, inclusive of a global bonus program and individual performance bonuses, ensuring your hard work is recognized and rewarded.

Comprehensive Benefits

Your well-being matters to us. At Envalior, we provide an array of benefits supporting your financial security, health, and overall well-being. This includes retirement plans, health programs, life insurance, and comprehensive medical care.

Work-Life Balance & Flexibility

Maintain a healthy balance between work and personal life with Envalior's commitment to supporting your schedule.

Training & Development Opportunities

At Envalior, your growth matters. We encourage and invest in your professional and personal development. We support our employees in their growth and personal development through ongoing investment in their knowledge and skills via training, coaching, and mentoring.

Diversity & Inclusion

At Envalior, our people drive our success, so it's only right that we provide a diverse and inclusive working environment and foster a culture of belonging, openness, and respect. We value diversity as a cornerstone of our success. We are committed to nurturing and empowering every individual to reach their full potential.

APPLY NOW!

Ready to pioneer change with Envalior? Join us in our mission to drive innovation, sustainability, and excellence. Apply today and become a part of our transformative journey towards a more sustainable future.

Submit your application online by sending your CV and motivation letter in English through our career portal. If you have any questions, feel free to connect directly with our recruiter at [e-mail]

Envalior is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.

If you need assistance or an accommodation due to a disability, you may contact us at [e-mail].

OUR HERITAGE

With a combined heritage of over 100 years, Envalior brings together two established global materials players: DSM Engineering Materials and LANXESS High Performance Materials. Our unique combined portfolio of longstanding material-, application-, and design expertise enables our customers to develop and launch sustainable future-proof designs. Envalior is the brand new materials powerhouse that was Launched in early 2023.

We aim to be a global leader in sustainable and high-performance engineering materials. We imagine the future by shaping the world of today and tomorrow. We're conscious that this is both a privilege and a responsibility - so, when we imagine the future, we're guided by our key values to help us create a better world.