Online Marketing Manager (m / w / d)

Hyundai Motor Europe GmbH; Offenbach am Main; Hybrid; EUR 60.000 - 80.000; Vollzeit

Zusammenfassung

A leading company in the automotive sector is seeking an Online Marketing Manager to drive international campaigns and enhance lead generation. The role requires expertise in performance marketing and analytical skills to maximize ROI. You will collaborate with various stakeholders and manage cross-channel projects to support the company's growth in Europe.

Leistungen

Flexible working hours

Hybrid work policy

Continued learning opportunities

Car sharing and lease program

Complimentary lunch

Subsidized breakfast snacks

Free access to company gym

Sporting clubs

Qualifikationen

• 5-8 years of experience in performance marketing.
• Familiarity with industry-standard tools and analytical skills.

Aufgaben

• Manage international performance marketing campaigns.
• Develop strategies to increase traffic and conversion rates.
• Analyze performance data and create reports.

Kenntnisse

Performance Marketing

Analytical Thinking

Digital Marketing

Ausbildung

Degree or equivalent training

Tools

Google Ads

Facebook Business Manager

Google Analytics

Excel

Tableau

Power BI

Jobbeschreibung

As our new Online Marketing Manager (m / w / d), you will be responsible for setting up and managing our international campaigns in terms of D2C and lead generation. With your experience in performance marketing, you will have an immediate impact on the success of Hyundai Connected Mobility in its Europe-wide rollout.

We want you to:

• Take ownership of our performance marketing activities (Google, Meta, Apple Advertising, Microsoft Ads, and more) with the help of agencies and internal stakeholders.
• Support the company's acquisition efforts to drive the generation of new clients via additional digital measures such as SEO, Affiliate, and Partnerships.
• Control cross-channel projects, e.g., introduction of new categories or subject areas to increase sales and generate leads.
• Develop and implement strategies to increase traffic and conversion rates in an international environment.
• Analyze performance data and create reports and forecasts to derive recommendations to maximize ROI.
• Conduct keyword research and adapt advertisements to target markets at home and abroad.
• Participate in projects and support the further internationalization of Hyundai Connected Mobility.

About you:

• A degree or equivalent training.
• At least 5-8 years of solid professional experience in performance marketing.
• Familiarity with industry-standard tools (Google Ads, Facebook Business Manager, Apple Advertising, Google Analytics, as well as other tracking tools and mobile measurement partners).
• Analytical thinking skills and an independent working style.
• Proficiency in MS Office (especially Excel), Google Looker Studio, Tableau, or Power BI.
• Good German and very good English language skills are a must.

Rewards and Benefits:

• A highly competitive salary and benefits package.
• Flexible working hours and hybrid work policy.
• Continued learning and professional development opportunities.
• Car sharing and car lease mobility program.
• Daily complimentary lunch at the office canteen and subsidized breakfast snacks.
• Free access to the company gym.
• Opportunities to join company sporting clubs including tennis, soccer, yoga, and golf.
• Highly international working environment.