Director, Retention Marketing

TN Germany; Berlin; Hybrid; EUR 80.000 - 120.000; Vollzeit

Zusammenfassung

Join a forward-thinking company as a Director of Retention Marketing, where you'll shape strategies to enhance customer loyalty across 40+ markets. This role involves leveraging technology to develop a top-tier Retention Tech Stack and empowering regional teams to execute effective retention strategies. With a focus on data-driven insights, you'll tackle challenges from iterative improvements to innovative projects aimed at increasing customer lifetime value. Enjoy a hybrid work model, generous holiday allowance, and comprehensive career development support in an inclusive environment that values diversity.

Leistungen

27 days holiday plus additional days

€1,000 educational budget

Health checkups

Meditation and yoga classes

Gym and bicycle subsidies

Employee Share Purchase Plan

Sabbatical Bank

Transportation discounts

Insurance and pension plans

Meal vouchers and discounts

Qualifikationen

• 8+ years in Consultancy or Marketing with a focus on Retention/CRM.
• Strong analytical and data-driven approach to marketing.

Aufgaben

• Drive global Retention strategy and lead high-impact projects.
• Identify trends in customer development and evaluate ROI.

Kenntnisse

Stakeholder Management

Analytical Skills

Communication Skills

Customer-Centric Approach

Project Management

Ausbildung

Bachelor's Degree

Master's Degree

Tools

OKR Framework

Agile Methodologies

Jobbeschreibung

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Job Title: Director, Retention Marketing

We are looking for a Director, Retention Marketing to join our Retention Team and help us deliver exceptional experiences.

You will be part of our Marketing Team, shaping strategies to build customer loyalty and optimize marketing investments. Your efforts will create connections with millions of customers, establishing Delivery Hero as a market leader.

Leverage technology and product expertise to design and develop a top-tier Retention Tech Stack. Democratize DH customer data, surface best practices and innovations, and empower regional CRM teams to define and execute retention strategies while ensuring governance across regions. The goal is to increase retention and customer lifetime value for DH brands.

Key Responsibilities:

• Drive the global Retention strategy for DH and lead high-impact projects to increase CLV across 40+ markets.
• Identify trends and opportunities in customer development to address with CRM measures and evaluate their ROI.
• Address various Retention challenges, from iterative improvements to greenfield projects focusing on customer health.
• Translate regional challenges into requirements for Retention product roadmaps.

Qualifications:

• 8+ years of experience in Consultancy or Marketing roles focusing on Retention/CRM, with a customer-centric approach.
• Excellent stakeholder management, presentation, and communication skills; experience in a global matrix organization is a plus.
• Strong analytical skills and a data-driven approach to marketing, capable of translating insights into actions.
• Understanding of marketing and business KPIs, and experience managing projects with an OKR framework.
• Product exposure or experience in an agile environment.

Additional Information:

• Hybrid work model with 2 days/week on our Berlin campus.
• 27 days holiday plus additional days based on tenure.
• Career development support, including a €1,000 educational budget, language courses, parental support, and online learning access.
• Health and wellness benefits, including health checkups, meditation, yoga, gym and bicycle subsidies.
• Financial benefits such as Employee Share Purchase Plan, Sabbatical Bank, transportation discounts, insurance, and pension plans.
• Food benefits including meal vouchers and discounts.

Ready to join us? If you're eager to grow, collaborate, and be part of the world's leading delivery platform, we want to hear from you. Apply today!

We value diversity and inclusion and do not discriminate based on any personal characteristics. Please let us know if you need accommodations during the interview process or wish to share your pronouns for respectful communication.