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Director Innovation & Technology (all genders) - Retail & CPG Vertical

WongDoody

Berlin

Hybrid

EUR 80.000 - 120.000

Vollzeit

Vor 4 Tagen
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Zusammenfassung

WongDoody seeks a Director of Innovation & Technology in Berlin to drive digital-first creativity and lead brand communications across various platforms. Ideal candidates have extensive experience in creative direction, are fluent in German, and possess a passion for new technologies and storytelling that resonates with brands' narratives. Join a creative agency that embraces innovation and boasts an impressive portfolio, and contribute to exciting projects with major brands in the FMCG and retail sectors.

Leistungen

30 days' vacation per year
Urban Sports Club membership
Flexible working environment
Collaborative and supportive team culture

Qualifikationen

  • 6-8+ years of experience in creative direction, brand storytelling, or digital campaign leadership roles in agencies, studios, or consultancies.
  • A strong understanding of digital behaviors, brand-building principles, and production realities.
  • A portfolio featuring storytelling and innovative branding through digital means.

Aufgaben

  • Lead the development of holistic brand communications across digital platforms.
  • Apply emerging tools for enhancing brand narratives.
  • Mentor and lead creative teams, inspire clarity and innovation.

Kenntnisse

Digital brand communication
Creative direction
Campaign leadership
Fluent in German
Very good English
Technological expertise

Jobbeschreibung

Director Innovation & Technology (all genders) - Retail & CPG Vertical

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Director Innovation & Technology (all genders) - Retail & CPG Vertical

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WongDoody is a creative technology agency with 30 years of experience, 2,000 designers and innovators, and 20 design studios around the world. We are proud to have won over 500 creative awards and have twice been finalists for Innovation Agency of the Year. We create intelligent marketing and experiences that help unlock what’s next for people and brands. And we believe in a Friend Called Future - always embracing what's new and what's next with open arms.

Our team specializes in FMCG and retail. Together with strong, unique brands like OTTO, bonprix, Rolf Benz and Avène we develop new brand strategies, customer-centric campaigns and digital products. We find new ways to combine creation, data and media.

  • Work where it works for you. At home or in the office, or any mix you like
  • Working for strong brands and clients we believe in
  • 30 days' vacation per year
  • Urban Sports Club
  • Nice people in welcoming teams

What you can expect

  • Lead digital-first creativity: Drive the development of holistic brand communications across digital platforms, from campaign concepts and branded content to interactive activations and digital ecosystems.
  • Use technology as a creative catalyst: Apply emerging tools like GenAI, immersive design, and interactive storytelling as enablers that amplify brand narratives.
  • Inspire and guide a creative team: Mentor and lead art directors, copywriters, and motion designers through concept, pitch, and production with clarity and inspiration.
  • Stay ahead of digital trends: Spot shifts in platforms, behaviors, and formats to ensure our work remains forward-thinking, relevant, and bold.
  • Lead creative production: Guide teams through the production process, whether for video shoots, AI-generated content, or smart, format-aware assets for social and digital platforms.
  • Present and partner with confidence: Communicate creative strategies and ideas persuasively to clients and internal teams, ensuring alignment across creative and business goals.
  • Contribute to growth: Actively support new business pitches, and innovation showcases with fresh ideas and compelling presentation materials.

What we'd love to see

  • A background in digital brand communication, campaigns, content creations that span web, mobile, social, and emerging formats.
  • 6-8+ years of experience in creative direction, brand storytelling, or digital campaign leadership roles in agencies, studios, or consultancies.
  • Fluent German is required, a very good level of English is appreciated.
  • A portfolio that blends storytelling with innovation, featuring case studies that show how you’ve crafted brand presence through digital means.
  • A strong understanding of digital behaviors, brand-building principles, and the production realities of content in a platform-first world.
  • Expertise with technologies like GenAI, immersive tools, or emerging tech, and the imagination to apply them creatively.
  • Clear, strategic thinking and the ability to pitch and present ideas that balance creative integrity with client realities.
  • A natural mentor and collaborator, someone who brings positivity, ambition, and empathy into every room.
Seniority level
  • Seniority level
    Director
Employment type
  • Employment type
    Full-time
Job function
  • Job function
    Art/Creative
  • Industries
    Design Services

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