Director, Global Enterprise Marketing

TeamViewer; Göppingen (Kernstadt); Hybrid; EUR 70.000 - 110.000; Vollzeit

Zusammenfassung

An innovative company is seeking a dynamic Director of Enterprise Marketing to spearhead their global marketing strategy aimed at large enterprise clients. This pivotal role is essential for enhancing brand visibility and driving demand for enterprise solutions. The ideal candidate will possess a robust background in B2B enterprise marketing, particularly within IT and OT sectors. Responsibilities include creating a roadmap for marketing excellence, defining key market segments, and developing compelling narratives to engage enterprise audiences. Join a forward-thinking team that values creativity, collaboration, and making a significant impact.

Leistungen

Company Achievement Bonus

Company Stocks

Private Pension Plan Contributions

Public Transport Friendly Offices

E-bike Leasing Options

Gym Discounts

Team Events

Flexible Work Time

Work From Abroad Program

Diversity Initiatives

Qualifikationen

• 10+ years of experience in enterprise marketing in an international SaaS company.
• Deep understanding of go-to-market and channel strategy.

Aufgaben

• Lead global marketing strategy targeting large enterprise clients.
• Define enterprise positioning and messaging with brand team.

Kenntnisse

B2B Enterprise Marketing

Strategic Mindset

Communication Skills

Data-Driven Approach

Storytelling

Ausbildung

Bachelor's degree in Marketing

Jobbeschreibung

A dynamic and experienced Director of Enterprise Marketing to lead our global marketing strategy and plan targeting large enterprise clients. This role is crucial for driving the growth and visibility of our enterprise solutions, enhancing brand awareness, and generating demand among potential customers. The ideal candidate will have a very strong background in B2B enterprise marketing ideally in IT & OT, a strategic mindset, and a proven track record of successfully leading marketing strategy and planning.

• Create and oversee our roadmap to enterprise marketing excellence
• Define our key market segments at a global level together with addressable market size and characteristics, in conjunction with regional sales & marketing leaders
• Define our global enterprise positioning and messaging with our global brand team
• Drive narratives, competitive intelligence and reasons to buy across the company and oversee the creation of high-quality marketing content, including whitepapers, case studies, webinars, analyst engagement and more, tailored to enterprise audiences
• Increase the volume and value of sales pipeline by co-ordinating globally consistent demand generation activity including appropriate sales plays, C Level influencer programmes, ABM insights and ensuring alignment across regions
• Develop use cases that highlight how we transform enterprise organisations
• Establish a global standard in the tracking and reporting of enterprise marketing performance to drive continuous improvement and priority refinement

Requirements

• Bachelor’s degree or equivalent in Marketing, Business, or a related field
• Minimum of 10 years of experience in enterprise marketing in an international SaaS company with a deep understanding of go to market, channel strategy and optmisation
• Experience preferred in IT / OT market
• Exceptional communication and presentation skills
• Comfortable working in a matrixed environment working collaboratively with senior sales & marketing leaders and across regions to ensure alignment with our roadmap
• Proven success in developing long term strategic marketing plans, through an analytical and data driven approach and a focus on RoI
• A love for story telling and an appreciation of the differences between regional markets
• Good fit with our culture, courageous, committed to quality, making an impact and we are family
• Willingness to travel

What we offer

• Onsite Onboarding in our HQ office for an optimal start
• Great compensation and benefits packages including company achievement bonus or sales bonus, company stocks and regular salary reviews
• Premiums for the private pension plan ( BAV ) up to the maximum amount are topped up byTeamViewer
• Public transport friendly offices
• Option to lease an e-bike or use one of electric cars
• Special terms for local gyms
• Access toCorporateBenefitsplatformwith many discounts
• Regular Team events and company-wide celebrations
• Open door policy , no dress code rules, frequent all Hands and Leadership Lunches
• Hybrid and Flexible work time with up to 50% home office
• Work From Abroad Program allowing up to 40 days of work outside your contracting country
• We celebrate diversity as one of core values, join and drive one of the c-a-r-e initiatives together with us!