Director, Embellishment Product

Avery Dennison; Erlangen; Vor Ort; EUR 80.000 - 120.000; Vollzeit

Zusammenfassung

An established industry player is seeking a Product Line Director to lead the strategy for innovative products within the apparel sector. This pivotal role focuses on market analysis, product lifecycle management, and collaboration with cross-functional teams to drive growth. The ideal candidate will possess extensive experience in product management, strong communication skills, and a customer-centric approach. Join a diverse and inclusive team dedicated to sustainability and innovation, where your contributions will directly impact the company's success and the future of the industry.

Qualifikationen

• 15+ Jahre Erfahrung im Produktmanagement und Marktanalysen.
• Technisches Wissen über Produkte in der Bekleidungsbranche.

Aufgaben

• Entwicklung und Umsetzung der Produktlinienstrategie.
• Marktanalyse zur Identifizierung von Trends und Kundenbedürfnissen.

Kenntnisse

Produktmanagement

Marktanalyse

Kundenorientierung

Kommunikationsfähigkeiten

Verhandlungsgeschick

Ausbildung

Bachelor-Abschluss

Jobbeschreibung

Company Description

About Avery Dennison

Avery Dennison Corporation (NYSE: AVY) is a global materials science and digital identification solutions company. We are making possible products and solutions that help advance the industries we serve, providing branding and information solutions that optimize labor and supply chain efficiency, reduce waste, promote sustainability, circularity, and transparency, and better connect brands and consumers. We design and develop labeling and functional materials, RFID inlays and tags, software applications that connect the physical and digital, and offerings that enhance branded packaging and display information to improve customer experience. Serving industries worldwide—including home and personal care, apparel, retail, e-commerce, logistics, food and grocery, pharmaceuticals, and automotive—we employ approximately 35,000 employees across more than 50 countries. Our reported sales in 2024 were $8.8 billion. Learn more at www.averydennison.com.

We are not just a global leader in materials science and branding solutions; we're a team of passionate individuals committed to bringing brands to life and transforming how businesses connect with their customers. Whether through our Embelex platform, empowering creativity with on-product branding, or our Aftermarket solutions, optimizing apparel production and supply chains, we collaborate to solve complex challenges and create a more sustainable future.

Our vision unites us: Together, we connect the physical and digital to solve some of the world's most complex challenges.

Learn more at https://apparelsolutions.averydennison.com/en

Please let us know if we can support you with reasonable accommodations throughout the application process by contacting our Talent Acquisition team via [e-mail].

Job Description

As a Product Line Director, you are responsible for understanding the market for Avery Dennison’s products and solutions and developing a product line strategy that identifies and exploits key profit pools to enable top and bottom line growth. Your focus will be on our category, specifically on innovations and evolutions for the product line. Your role will serve as a catalyst in bringing innovative products and solutions to the organization. You will directly manage the PLM team supporting Embelex and Core Apparel products, creating and delivering product solutions based on business cases and briefs developed collaboratively with technical innovation, commercial, and operations teams. You will report to the VP of Embelex Products.

You will partner with your team of product line managers and various divisions within our organization to build and execute the product line strategy. Key stakeholders include the Commercial, Business Development, Innovation, Operations, Global Procurement, and Global Product Development teams, with whom you will identify and evaluate market needs and develop specific value propositions that lead to new or incremental sales. As the market expert, you will help drive market growth and translate consumer insights, trends, and innovations into go-to-market solutions. You will also enable the technical selling organization with knowledge of new solutions for product training and customer engagement.

Your responsibilities include managing the product lifecycle, gathering and prioritizing requirements, defining product vision and scope, and ensuring alignment with revenue targets, business objectives, and customer needs.

Activities include:

1. Conducting market and competitive analysis to stay informed of trends, customer needs, segmentation, and competitors.
2. Collaborating with technical and commercial teams to gather insights, identify white space opportunities, and leverage them for product evolution.
3. Monitoring product line profitability and industry trends to inform lifecycle management, including upgrades, cost savings, new introductions, and EOL strategies.
4. Driving product line strategies and developing product roadmaps.
5. Supporting the implementation of category portfolio strategies and developing short and long-term plans.
6. Defining and presenting new product plans, including competitive analysis, differentiation, value propositions, and strategic targets.
7. Collaborating with commercial teams to develop and support value propositions and positioning.
8. Providing direction to the technical selling team for product launches and customer conversations.
9. Driving commercialization of new products from discovery to project close.
10. Managing sustainability initiatives and product transitions in collaboration with relevant teams.
11. Partnering with global procurement to source raw materials and suppliers regionally.
12. Ensuring support infrastructure is in place for new product launches, including capacity planning and resource alignment.

Qualifications include:

• Understanding of operational categories and evolving technologies.
• Proven experience in defining, launching, and sustaining products.
• Technical knowledge of products within the category.
• Customer and market focus, with experience consolidating requirements and leveraging technological solutions.
• Strong influencing, public speaking, and cross-functional collaboration skills.
• Knowledge of the apparel and accessories industry landscape.
• Stakeholder engagement and negotiation skills.
• Attention to detail and organized work habits.
• Excellent communication skills in English.
• Experience in apparel manufacturing, materials, or trim management preferred.
• International product line management experience is advantageous.
• Willingness to travel approximately 20% globally.
• Bachelor’s Degree or equivalent with 15+ years of industry experience.

Additional Information

Our Story:

Every voice. Every day! Eight Values. One Team!

We value diversity and equal opportunities, fostering an inclusive environment where every voice matters. Learn more about our diversity and inclusion initiatives at our website.

Discover more about us and our culture: Life @ Avery Dennison.