Digital Marketing Manager (d/f/m/x) - Paid Social

Shopfully; Berlin; Remote; Vertraulich; Vollzeit

Zusammenfassung

Join a leading company in Drive-to-Store solutions as a Digital Marketing Manager specializing in Paid Social. You will spearhead strategic campaigns across platforms like Meta, TikTok, and Pinterest, driving engagement and in-store visits for clients. Enjoy a dynamic work environment with opportunities for autonomy and growth.

Leistungen

Growth opportunities in an international company

Dynamic and inclusive work environment

Autonomy and flexibility

Learning opportunities and feedback sessions

Modern office with fresh snacks and coffee

Team-building events and celebrations

Qualifikationen

• At least 3 years of experience in Paid Social.
• Proven skills in managing campaigns on social platforms.
• Hands-on mentality with a results-driven attitude.

Aufgaben

• Plan and optimize Paid Social campaigns across various platforms.
• Monitor KPIs and provide performance reports.
• Collaborate with internal teams to create innovative campaigns.

Kenntnisse

Analytical mindset

Strategic thinking

Communication skills

Ausbildung

Degree in marketing, media, business administration

Tools

Meta

TikTok

Pinterest

Jobbeschreibung

Who we're looking for

WE ARE LOOKING FOR...

Digital Marketing Manager (d/f/m/x) – Focus on Paid Social
Location: Berlin, Dresden or hybrid
Join #teamfuckingawesome and become part of our international team of 24 digital natives at ShopFully! As a European leader in Drive-to-Store solutions, we help brands and retailers connect digital audiences to physical stores. Paid Social is one of our core growth drivers – and we’re looking for someone who can take our campaigns to the next level.
Your heart beats digitally, and your specialty is running strategic and operational Paid Social campaigns? You can’t imagine a world without Meta, TikTok or Pinterest?

Perfect match? - We can’t wait to meet you!

What you'll do

• Take ownership of planning, executing and optimizing Paid Social campaigns across Meta, TikTok, Pinterest and other platforms
• Develop innovative, cross-channel strategies that drive online engagement and in-store visits for our clients
• Provide strategic guidance and Paid Social consulting for both internal teams and external partners
• Analyze market trends and competitors to identify new opportunities in social advertising
• Collaborate closely with #teamsales, #teamaccountmanagement and #teamgraphics to create innovative campaigns
• Monitor key campaign KPIs, derive insights and continuously optimize based on data
• Design and run A/B testing frameworks to boost campaign effectiveness
• Create detailed segmentation and targeting strategies to reach diverse customer personas
• Prepare performance reports with actionable recommendations and present results to selected clients alongside the sales team

What you'll need

• A degree in marketing, media, business administration or a similar field
• At least 3 years of professional experience in Paid Social, ideally in an agency or digital environment
• Proven skills in setting up and managing Paid Social campaigns on platforms like Meta, TikTok, Pinterest etc.
• Strong analytical mindset and passion for tracking KPIs and optimizing campaigns
• Ability to think strategically and look beyond individual channels toward overall marketing goals
• Enthusiasm for new advertising channels, trends and innovation in the digital world
• A results-driven, efficient and proactive attitude – “Done is better than perfect” is your motto
• Hands-on mentality, especially when analyzing and improving existing processes
• Team spirit, helpfulness and excellent communication skills
• Business fluent English skills

Location

Berlin, Dresden or remote in Germany

Benefits & Perks

A chance to grow in a fast-scaling international company
A dynamic, informal and inclusive work environment
We empower you to take full ownership of your work, encouraging autonomy, flexibility and a hybrid work environment
Learning opportunities & regular feedback sessions
Modern, central offices with fresh snacks, coffee (vegan options too!) and ergonomic setups
Team moments that matter: offsites, team aperitivos, company parties and celebrations that bring us together beyond work
We provide all the equipment you need to work effectively and set up your ideal workspace — wherever you are
Additional country-specific benefits are provided based on local contracts and practices (i.e. meal vouchers, public transports vouchers, discounts with local partners, pet & family-friendly spaces, ...)

Main Contact

Lisa Kammler
Senior Group People & Talent Partner