Digital Marketing & Campaign Manager | Brand & Marketing | Germany

Polestar; Köln; Hybrid; EUR 50.000 - 70.000; Vollzeit

Zusammenfassung

A leading automotive company is seeking a Digital Marketing & Campaign Manager to drive campaigns for the German market. The ideal candidate will optimize strategies, manage projects, and analyze performances while supporting Polestar's vision of sustainable electric mobility. Strong communication and analytical skills are vital for success in this role.

Qualifikationen

• 3-6 years of experience in digital marketing focusing on web technologies.
• Ability to work in a fast-paced, dynamic environment.

Aufgaben

• Plan, manage, and execute local full funnel campaigns.
• Analyze and report results to internal stakeholders.
• Manage local influencer campaigns.

Kenntnisse

Analytical skills

Creative skills

Project management

Strong communication

Flexibility

Curiosity

Ausbildung

Bachelor’s degree in Marketing

Bachelor’s degree in Communication

Jobbeschreibung

Digital Marketing & Campaign Manager | Brand & Marketing | Germany

The opportunity

We're currently looking for a Digital Marketing & Campaign Manager. Someone to join our Brand & Marketing team in order to optimize campaigns and to drive business and brand KPI’s for the German market. Someone with a passion for electric mobility, an interest in technology, and a desire to create the change we know is needed. And someone who doesn't mind the occasional bit of sustainable travel in the service of a cleaner form of electric performance.

The opportunity

We're currently looking for a Digital Marketing & Campaign Manager. Someone to join our Brand & Marketing team in order to optimize campaigns and to drive business and brand KPI’s for the German market. Someone with a passion for electric mobility, an interest in technology, and a desire to create the change we know is needed. And someone who doesn't mind the occasional bit of sustainable travel in the service of a cleaner form of electric performance.

This position is located at our premises in Cologne, Germany. We believe in a hybrid model when it comes to remote and onsite work, knowing that both in-person collaboration and individual time to focus are needed. What matters most is that people get the time, and support, to do what needs to be done. And to enjoy doing it, of course.

The Responsibilities

In this role, you'll be expected to plan, manage and execute our local full funnel campaigns. Working as a member of the Marketing team, you'll be instrumental in levering our strategy, guidelines, content with internal and external stakeholders. See below for a more thorough breakdown of the various tasks and areas you'll be responsible for:

• Local media plans and local input into central (digital) marketing planning and activation of brand and product car launch campaigns
• Localization and translations of global content and for all local content for digital channels including the web
• Follow-up, analysis and optimization of local media investments and activation
• Analyze and report results to relevant internal stakeholders.
• Evaluate and monitor KPIs and provide suggestions to reach targets
• Provide input for improving content, campaign performance and other online activations based on data.
• Local influencer management and roll-out of influencer campaigns
  
  

The ideal candidate

In order to succeed in this role, and at Polestar in general, there are a few characteristics you'll need to have. Tenacity. Flexibility. Curiosity. The ability to take the initiative, to meet deadlines and requirements, and to abandon ideas when they're not feasible.

In Addition, You'll Need The Following Qualifications

• Bachelor’s degree in Marketing, Communication, or comparable
• 3-6 years of experience in digital marketing with a focus on Web-technologies and media channels
• Strong analytical and creative skills
• Project management skills
• Strong communication skills and ability to manage internal and external stakeholders
• Ability to work in a fast-paced, dynamic environment with a focus on customer satisfaction
  
  

Polestar is an international company, with various backgrounds represented. English, therefore, is the language of written and spoken communication. And though we have a global presence, we maintain the growth-mindset. Change happens often at Polestar. But so does progress. Expect an accelerating, exciting environment.

The process

If the above matches your ambitions, be sure to apply. Our selection process is ongoing, and the job advert will remain open until it’s filled.

The Polestar journey is an electric one.

• Karrierestufe

  Management

Key Account Marketing Manager (all genders)

Key Account Marketing Manager (all genders)