Digital Marketing Analyst

GN Group; Deutschland; Hybrid; EUR 60.000 - 95.000; Vollzeit

Zusammenfassung

GN Group is seeking a Digital Marketing Data Analyst for the Global Marketing – Digital Media team. You will own reporting infrastructure, design experiments, and lead advanced measurement initiatives like data clean rooms to improve cross-channel performance.

You will build Power BI dashboards, define KPI frameworks, analyze A/B tests, and translate insights to stakeholders. Flexibility in working arrangements and cross-functional collaboration are emphasized.

Qualifikationen

• Strong background in digital or media analytics.
• Proficient in SQL and working with data warehouses.
• Experience building dashboards in BI tools.
• Understand paid media platforms and their data outputs.
• Able to design and analyze experiments.
• Can communicate insights clearly to technical and non-technical audiences.
• Experience with data clean rooms, attribution models, or Python or R is beneficial.

Aufgaben

• Build and improve performance reporting across channels, including Power BI dashboards.
• Define KPI frameworks and identify trends, anomalies, and optimization opportunities.
• Design and analyze A/B tests and deliver clear, actionable recommendations.
• Support data clean room initiatives and incrementality measurement.
• Write SQL queries to develop unified cross-platform performance insights.
• Collaborate with engineering on data pipelines and tracking frameworks.
• Translate analysis into clear insights for stakeholders and leadership.

Kenntnisse

SQL

Power BI

BI dashboards

A/B testing

Experiment design

Data analytics

Communicate insights

Python

R

Data clean rooms

Attribution models

Jobbeschreibung

Digital Marketing Data Analyst — North America

The Team You Will Be Part Of

In the role of Digital Marketing Data Analyst in the Global Marketing — Digital Media team, you will contribute to our purpose of Bringing People Closer. You will serve as the data and measurement backbone of our digital media practice — owning reporting infrastructure, designing experiments, and leading advanced measurement initiatives like data clean rooms.

Your contribution is appreciated, and you will:

• Build and improve performance reporting across channels, including Power BI dashboards that drive decisions
• Define KPI frameworks and identify trends, anomalies, and optimization opportunities
• Design and analyze A/B tests and deliver clear, actionable recommendations
• Support data clean room initiatives and incrementality measurement
• Write SQL queries to develop unified cross-platform performance insights
• Collaborate with engineering on data pipelines and tracking frameworks
• Translate analysis into clear insights for stakeholders and leadership

To perform well in the role, we imagine that you:

• Have a strong background in digital or media analytics
• Are proficient in SQL and working with data warehouses
• Have experience building dashboards in BI tools
• Understand paid media platforms and their data outputs
• Are comfortable designing and analyzing experiments
• Can communicate insights clearly to technical and non-technical audiences

• It is beneficial to have experience with data clean rooms, attribution models, or statistical tools like Python or R

At GN we pride ourselves on encouraging flexible working whenever possible. We trust our people to fulfill their responsibilities and know when in-person collaboration is most valuable.

We are focused on an inclusive recruitment process

All applicants will receive equal consideration for employment. Please submit your CV without a photo to ensure a fair process.

Join us in bringing people closer

GN delivers advanced audio, video, and gaming solutions that enhance communication, collaboration, and user experiences globally.

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