Digital Analytics & Tracking Consultant m / f / d - GA4 / GTM / eCommerce / 100% remote

hurra.com; Stuttgart; Remote; EUR 70.000 - 90.000; Teilzeit

Zusammenfassung

A digital marketing agency is seeking a Digital Analytics Consultant to enhance GA4 tracking and implement Tag Management solutions for eCommerce clients. This role requires at least 5 years of experience in Digital Analytics and familiarity with GDPR compliance. The position offers flexible freelance collaboration and the opportunity to work with innovative brands in a supportive, remote-first environment.

Leistungen

Flexible freelance collaboration

Long-term project potential

Supportive team environment

Remote-first setup

Qualifikationen

• 5+ years of hands-on experience in Digital Analytics.
• Expertise in GA4, GTM, and CMPs.
• Basic understanding of GDPR/DSGVO.

Aufgaben

• Lead and implement advanced GA4 tracking setups.
• Develop and maintain GTM configurations.
• Act as an analytics advisor to clients.

Kenntnisse

Digital Analytics

GA4

Google Tag Manager

GDPR knowledge

JavaScript

Tools

BigQuery

Looker Studio

Shopify

Jobbeschreibung

Overview

Stellenbeschreibung: We are a digital marketing agency looking for a Digital Analytics Consultant to support our team and our eCommerce clients, particularly in the implementation and optimization of GA4 tracking, Tag Management (client- and server-side GTM), and Consent Management Platforms (CMP), ideally in combination with Shopify.

Responsibilities

• Lead and implement advanced GA4 tracking setups, including GA4 Enhanced E-Commerce tracking
• Develop and maintain GTM (client- and server-side) configurations
• Familiarity with Google Consent Mode
• Ensure CMP integration is compliant with GDPR / DSGVO and compatible with analytics and marketing tools - No legal skills required, but experience in this field is a plus
• Act as an analytics advisor to our German-speaking clients
• Collaborate with our internal English-speaking Tech Support team to build, challenge, and improve tracking setups
• Support data integration with platforms like BigQuery and Looker Studio - You will also be supported by specialists in this field
• Provide general technical support related to Digital Analytics and MarTech

Requirements

• 5+ years of hands-on experience in Digital Analytics, ideally more
• Expertise in GA4, GTM, CMPs - Experience with Shopify is a plus
• Experience in a major Online Marketing Field, like SEA, SMA or Display Advertising
• Experience with server-side GTM is essential
• Basic understanding of GDPR / DSGVO and how it impacts tracking
• Familiarity with BigQuery, Looker Studio, and other Google Cloud tools
• Basic JavaScript skills (e.g. event handling, dataLayer manipulation)
• Able to advise clients in German and communicate fluently in English with our internal team
• Strong problem-solving skills and a proactive mindset when working with technical teams

Benefits

• Flexible freelance collaboration
• Long-term project potential with leading eCommerce brands
• Smart and supportive team with a tech-driven mindset
• 100% remote-first setup, with async workflows and regular team syncs