Digital Ad Manager - Home Office (fixed-term)

ResMed Inc; München; Hybrid; EUR 55.000 - 75.000; Vollzeit

Zusammenfassung

A global healthcare brand is seeking a Digital Ad Manager for a 12-month maternity cover. The role involves planning and implementing digital marketing campaigns across Europe and the UK, ensuring compliance with industry regulations and focusing on performance and ROI. The successful candidate will have a Bachelor's degree in Business or Marketing and at least 5 years of relevant experience.

Leistungen

30 days of vacation plus additional days

Flexible benefits program

Mental health support

Training and development opportunities

Share purchase program

Qualifikationen

• Minimum of 5 years of related experience in Digital Marketing.
• E-commerce experience is advantageous.
• Fluency in at least one European language and English at a conversational level.

Aufgaben

• Plan and implement digital marketing campaigns focused on Europe and the UK.
• Analyze marketing initiatives to optimize performance.
• Ensure compliance with healthcare regulations and internal policies.

Kenntnisse

Data-driven decision making

Campaign analysis

Cross-functional collaboration

Regulatory compliance

Ausbildung

Bachelor’s degree in Business or Marketing

Tools

Microsoft tools

Google suite

Search Engine Advertising (SEA)

Jobbeschreibung

Digital Ad Manager - Home Office (fixed-term) page is loaded

Digital Ad Manager - Home Office (fixed-term)

Apply locations Munich, Germany time type Full time posted on Posted 6 Days Ago job requisition id JR_042043

Let's talk about the role

Seeking a data-driven digital marketer with a strong focus on performance and ROI. We’re looking for a confident and capable marketing professional to step into a 12-month maternity leave cover role, driving direct-response digital campaigns across the UK and Europe for a global healthcare brand

Let’s talk about Responsibilities

• Plan, implement, and evaluat digital marketing campaigns and activities based on overarching marketing strategies (focus is the Europe and UK market) with an emphasis on return on investment
• Analysis and optimization of digital marketing initiatives to enhance performance and make data-led decisions, while considering specific requirements and regulations in the healthcare industry
• Provide consultation, creative support, and effective collaboration on multimedia campaigns with a view to driving return on marketing investment
• Manage and coordinate digital marketing activites including implementation, ongoing optimization, monitoring, and reporting based on measurable objectives.
• Cooperate and coordinate with relevant marketing and cross-functional teams including agencies and platform partners
• Data-driven control and execution of global activities within budget and timeline constraints
• Coordination with experts in different areas
• Identification of new trends and current developments and apply theseto address the needs of target audiences
• Sharing global best practices with consumer marketing teams and integrating innovative solutions into the marketing strategy
• Ensuring compliance with data protection regulations, industry regulations and internal data privacy policies in all digital marketing activities

Let’s talk about Qualifications and Experience

• Bachelor’s degree (Business or Marketing education)
• Minimum of 5 years of related experience (Digital Marketing or related field)
• E-commerce experience and a strong understanding of the channel as a sales driver are considered a significant advantage
• Understanding of health care industry regulations as it relates to advertising and Marketing favoured
• Product knowledge desirable
• Proficient in Microsoft tools and in Google suite including Search Engine Advertising (SEA)
• Minimum requirement of a European language and English to a conversational level
• Experience with Affiliate marketing sort but not essential
• Experience working in a Global team structure preferred but not essential

Let's talk about our company benefits:

• Attractive compensation; this is a parental leave replacement, therefore the position is (for the time being) temporary
• 30 days of vacation plus December 24th and 31st to ensure sufficient time for relaxation and personal interests
• Two additional days of volunteer leave for your voluntary work
• The opportunity to participate in the share purchase program and benefit from the company's growth opportunities
• A flexible benefits program from which you can individually compile your personal benefits. You can choose from childcare subsidies, sports activities, restaurant vouchers, and company bike leasing
• Mental health support through TELUS Health, which offers you and your family support in various areas of life
• Extensive training and development opportunities, including access to LinkedIn Learning, to continuously expand your skills
• Regular events like our legendary New Year's Eve party to strengthen team spirit and make new connections

Joining us is more than saying “yes” to making the world a healthier place. It’s discovering a career that’s challenging, supportive and inspiring. Where a culture driven by excellence helps you not only meet your goals, but also create new ones. We focus on creating a diverse and inclusive culture, encouraging individual expression in the workplace and thrive on the innovative ideas this generates. If this sounds like the workplace for you, apply now! We commit to respond to every applicant.