Demand Generation Intern (Position located in Berlin, Germany)

KnowBe4; Berlin; On-site; EUR 30,000 - 40,000; Full time

Benefits offered by this job

Company-wide bonuses

Employee referral bonuses

Tuition reimbursement

Certification reimbursement

Adoption assistance

Job summary

A tech company in Berlin is seeking a Demand Generation Intern to support the Global Demand team. Responsibilities include collaborating with the marketing team on demand gen programs, managing Salesforce campaigns, and ensuring campaign tracking. The ideal candidate is pursuing a Bachelor's degree in a relevant field, is fluent in German, and possesses excellent communication skills. The position offers various company benefits including bonuses, tuition reimbursement, and a modern work environment.

Qualifications

• Currently pursuing or recently completed a Bachelor’s degree in a related field.
• Proven ability to write clearly and professionally.
• Demonstrated ability to manage multiple projects simultaneously.
• Fluent in German and proficient in Google Sheets, Docs, and Slides.

Responsibilities

• Support setup, monitoring, and reporting on demand generation programs.
• Create and update Salesforce campaigns for marketing programs.
• Track campaign pacing and quality of leads.
• Manage campaign tracking link creation in the UTM database.
• Assist in developing campaign assets and managing vendor hand-offs.

Skills

Fluent in German

Excellent verbal and written communication skills

Strong desire to learn marketing technology

Proficient in Google Sheets, Docs, and Slides

Ability to manage multiple projects

Team oriented

Education

Bachelor’s degree in Marketing, Business, Data Analytics, Communications, or related field

Tools

Salesforce CRM

Job description

The Demand Generation Intern will support the Global Demand team with internal and third‑party marketing programs. The ideal candidate will support campaign setup and execution, reporting, asset organization, and tracking to ensure programs run smoothly and deliver high‑quality results.

Key Responsibilities

• Work collaboratively with the marketing team to help set up, monitor, and report on demand gen programs
• Create and update Salesforce campaigns for various marketing programs
• Track campaign pacing and lead quality; identify discrepancies and manage lead‑return processes with third‑party vendors
• Create and manage campaign tracking links in our UTM database to ensure proper tracking of campaigns
• Assist in the development of campaign assets, managing the hand‑off to external vendors
• Assist with verifying, cleaning and processing lead reports from third‑party vendors
• Gain hands‑on experience monitoring full‑funnel programs and lead lifecycles within Salesforce
• Learn to interpret initiative pacing and ROI to make data‑driven optimization decisions
• Understand the "why" and "how" of UTM tracking and multi‑channel program attribution
• Understand the mechanics of third‑party partnerships, from creative delivery to lead quality audits

Minimum Qualifications

• Currently pursuing or recently completed a Bachelor’s degree in Marketing, Business, Data Analytics, Communications, or a related field
• A strong desire to learn marketing technology; prior exposure to a CRM (like Salesforce) or email marketing tools preferred
• Proven ability to write clearly and professionally, especially when coordinating with external partners or vendors
• Demonstrated ability to manage multiple projects or "demand programs" simultaneously while meeting strict deadlines
• Excellent verbal and written communication skills with the ability to positively interact at all levels of our organization
• Fluent in German
• Proficient in Google Sheets, Docs, and Slides
• Talent for multi‑tasking, being results‑oriented and organizationally proficient
• Team oriented and willing to help others achieve success
• Ability to develop creative solutions and act independently
• Ability to effectively prioritize and resolve multiple competing tasks
• Ability to deal professionally, courteously and tactfully with external partners and coworkers
• Self‑reliant with the ability to innovate and introduce change while showing sound judgment and pragmatism
• Compliance or in‑house experience is a plus

Benefits

We offer company‑wide bonuses based on monthly sales targets, employee referral bonuses, adoption assistance, tuition reimbursement, certification reimbursement, and certification completion bonuses—all in a modern, high‑tech, and fun work environment.

Note: An applicant assessment and background check may be part of your hiring procedure.

Individuals seeking employment at KnowBe4 are considered without prejudice to race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, gender identity, sexual orientation or any other characteristic protected under applicable federal, state, or local law. If you require reasonable accommodation in completing this application, interviewing, completing any pre‑employment testing, or otherwise participating in the employee selection process, please visit www.knowbe4.com/careers/request‑accommodation.

No recruitment agencies, please.