Customer & Market Insights Manager (m/f/d)

Heinemann Asia Pacific Pte Ltd; Hamburg; On-site; EUR 55,000 - 75,000; Full time

Benefits offered by this job

Attractive employee discounts

Subsidised public transport

Extensive training and development opportunities

Employer-funded pension

Job summary

Heinemann Asia Pacific Pte Ltd is looking for a Customer & Market Insights Manager (m/f/d) in Hamburg, Germany. In this role, you will manage market research projects, analyze data, and provide insights to stakeholders. Candidates should have a degree in a relevant field and experience in market research methods.

The position offers strong analytical challenges and the opportunity to work in a dynamic team environment, with perks like employee discounts and training opportunities.

Qualifications

• Several years of experience in market and customer research.
• Strong knowledge of both quantitative and qualitative market research methods.
• Experience in working with BI tools and building dashboards.

Responsibilities

• Build, manage, and develop an integrated customer and market insights ecosystem.
• Conduct and manage cross-functional market research projects.
• Prepare and present analytical results to stakeholders.

Skills

Market and customer research

Quantitative research methods

Qualitative research methods

Experience with BI tools

Analytical skills

German language proficiency

English language proficiency

Education

Degree in Marketing, Business Administration, or comparable field

Tools

Power BI

Tableau

Job description

Your new job includes

As a Customer & Market Insights Manager (m/f/d), you create a solid, data-driven foundation for decision-making by structuring, analyzing, and preparing customer and market insights and making them accessible for relevant stakeholders. In particular, you will

• build, manage, and continuously develop an integrated customer and market insights ecosystem
• be responsible for global motivation tracking, including vendor management, dashboard maintenance, and reporting
• conduct customer satisfaction tracking, prepare the results, and communicate them to relevant stakeholders
• independently design and execute qualitative and quantitative market research projects
• plan and manage cross-functional as well as location-specific research projects
• establish a structured knowledge transfer process and a company-wide communication concept for insights
• select and manage external market research agencies and technology partners
• prepare and present analytical results in a target group-oriented manner, including for management and executive-level audiences

What you should bring along

• Completed degree in Marketing, Business Administration, Communication, Social Sciences, or a comparable field
• Several years of experience in market and customer research
• Strong knowledge of both quantitative and qualitative market research methods
• Experience working with BI tools and building dashboards (e.g., Power BI, Tableau)
• Knowledge of applying AI in a market research context
• Very good German and English skills
• Strong analytical skills combined with a structured and self-reliant working style

If you do not tick all boxes, but still believe you are a match to this role, we are happy to get in touch.

What you can be excited about

Attractive employee discounts

Subsidised public transport

Extensive training and development opportunities

Employer-funded pension

Are you interested? Good! Apply via the "Apply now" button stating your salary expectations and your earliest possible starting date. If you have any questions, please do not hesitate to contact Josefine Miranda-Schwartzkopff at [e-mail]. We welcome all people, regardless of age, ethnicity, nationality, gender identity, religion, ideology, sexual orientation, social background or disability.