Customer & Market Insights Manager (m/f/d)

Gebr. Heinemann SE & Co.; Hamburg; Hybrid; EUR 60,000 - 80,000; Full time

Benefits offered by this job

Attractive employee discounts

Subsidised public transport

Extensive training and development opportunities

Employer-funded pension

Job summary

Gebr. Heinemann SE & Co. seeks a Customer & Market Insights Manager in Hamburg. The role involves creating data-driven insights for decision-making, managing market research projects, and developing analytical dashboards.

Candidates should have a degree in Marketing, Business Administration, or a related field, along with several years of experience in market research. Strong analytical skills and proficiency in German and English are required for this role, along with expertise in BI tools like Power BI and Tableau.

The company offers attractive employee discounts, subsidized public transport, and extensive training opportunities.

Qualifications

• Several years of experience in market and customer research.
• Strong knowledge of both quantitative and qualitative market research methods.
• Experience in applying AI in a market research context.

Responsibilities

• Build and develop an integrated customer and market insights ecosystem.
• Conduct customer satisfaction tracking and prepare results for stakeholders.
• Design and execute qualitative and quantitative market research projects.

Skills

Market research methods

BI tools experience

Analytical skills

German and English proficiency

Education

Degree in Marketing, Business Administration, Communication, Social Sciences or a comparable field

Tools

Power BI

Tableau

Job description

Your new job includes

As a Customer & Market Insights Manager (m/f/d), you create a solid, data-driven foundation for decision-making by structuring, analyzing, and preparing customer and market insights and making them accessible for relevant stakeholders. In particular, you will

• build, manage, and continuously develop an integrated customer and market insights ecosystem
• be responsible for global motivation tracking, including vendor management, dashboard maintenance, and reporting
• conduct customer satisfaction tracking, prepare the results, and communicate them to relevant stakeholders
• independently design and execute qualitative and quantitative market research projects
• plan and manage cross-functional as well as location-specific research projects
• establish a structured knowledge transfer process and a company-wide communication concept for insights
• select and manage external market research agencies and technology partners
• prepare and present analytical results in a target group-oriented manner, including for management and executive-level audiences

What you should bring along

• Completed degree in Marketing, Business Administration, Communication, Social Sciences, or a comparable field
• Several years of experience in market and customer research
• Strong knowledge of both quantitative and qualitative market research methods
• Experience working with BI tools and building dashboards (e.g., Power BI, Tableau)
• Knowledge of applying AI in a market research context
• Very good German and English skills
• Strong analytical skills combined with a structured and self-reliant working style

If you do not tick all boxes, but still believe you are a match to this role, we are happy to get in touch.

What you can be excited about

Attractive employee discounts

Subsidised public transport

Extensive training and development opportunities

Employer-funded pension

Are you interested? Good! Apply via the "Apply now" button stating your salary expectations and your earliest possible starting date. If you have any questions, please do not hesitate to contact Josefine Miranda-Schwartzkopff at [e-mail]. We welcome all people, regardless of age, ethnicity, nationality, gender identity, religion, ideology, sexual orientation, social background or disability.