Creative Strategist - Mobile F2P Strategy Games

Twin Harbour Interactive; Hamburg; Vor Ort; EUR 45.000 - 70.000; Vollzeit

Zusammenfassung

Join Twin Harbour Interactive as a Creative Strategist in their marketing team, where you will transform marketing goals into creative strategies and manage a variety of marketing assets. This role requires hands-on experience in mobile game marketing and proficiency in managing complex asset production processes.

Leistungen

Flexible hybrid work models

Career development support

Diverse global team

Qualifikationen

• Experience in mobile game marketing, ideally within F2P models.
• Proven experience with performance KPIs at their core.
• Strong organizational skills for managing multiple asset productions.

Aufgaben

• Develop actionable creative plans based on game and campaign strategies.
• Manage marketing asset needs including video and static ads.
• Analyze campaign goals and player insights to design innovative strategies.

Kenntnisse

Marketing

Data Visualization

Customer Segmentation

Analytics

Jobbeschreibung

Join us as Creative Strategist in our marketing team!

At Twin Harbour Interactive we strive to develop high-quality strategy games and make them accessible for all players around the world. In our eyes game development is a promise for fun and entertainment thats what we live and aim for!

Were looking for a Creative Strategist to join our marketing team at Twin Harbour Interactive. In this role youll be at the intersection of strategy creativity and execution turning marketing goals into actionable creative plans coordinating the production of assets and driving performance through constant iteration and rigorous testing. You will be responsible for aligning creative efforts across internal and external stakeholders ensuring every asset is purpose-built on brand and performance-driven to drive our titles to new heights. You will be working on the Supremacy Franchise a long term strategy multiplayer series dedicated to a global audience of mature players defined by large scale conflict sandbox diplomacy and psychological warfare.

YOUR MISSION

• Work closely with the marketing team to translate game and campaign strategies into actionable creative plans.
• Organize prioritize and manage all marketing asset needs including video and static ads key visuals social media assets app store materials and promotional content.
• Implement and maintain a clear scalable system for organizing and managing all marketing assets across teams and channels.
• Ensures the full potential of each creative asset is realized by overseeing thorough distribution active follow-up with stakeholders and usage monitoring. Each successful assets is to be scaled and localized.
• Collaborate with internal creative teams and external production studios to oversee asset creation from briefing to delivery.
• Analyze campaign goals player insights and the competitive landscape to design innovative creative strategies that drive user acquisition and engagement.
• Act as a liaison between Product Marketing Managers UA Managers Game Producers and creative teams to align messaging and branding across all channels.
• Be at the forefront of making Twin Harbour titles global successes by transferring concepts to or developing new creative strategies aimed at new markets.
• Work closely with UA managers App Store Managers and Artists to connect the dots between creative performance and store page conversion leveraging synergies with Custom Product Pages and connected advertising.

YOUR PROFILE

• Experience in mobile game marketing ideally within F2P models especially in the strategy genre.
• Proven experience working on high-impact campaigns with UA or performance KPIs at their core.
• Track record of overseeing complex asset production pipelines from ideation to delivery.
• Ability to transform marketing objectives into concrete performance-oriented creative strategies.
• Strong organizational skills to coordinate and prioritize multiple asset productions across stakeholders.
• Talent for crafting actionable briefs and delivering clear constructive feedback to creative teams.
• Confident communicator who can effectively interface with cross-functional teams and external partners.
• Capacity to understand campaign performance metrics and iterate creatively based on data insights.
• Comfortable managing creative relationships with external production teams and IP licensors ensuring alignment with brand guidelines and creative standards.
• Experience working in iterative deadline-driven production cycles with fast feedback loops.

Why Youll Love Working With Us

A Global Team A Shared Purpose

Our strength lies in our diversity. With over 30 nationalities represented across our two locations were united by a shared passion for strategy games and a bold vision for the future. We celebrate what makes each of us uniqueour perspectives our stories and the paths that led us here.

Work Your Way

Whether youre crafting code from a harbor-view desk in Hamburg or fine-tuning design details under the Maltese sun we support flexible hybrid work models that empower you to do your best workwherever you are.

Grow With Us

At Twin Harbour your journey matters. Our Career Path Framework and mentorship culture provide the clarity and feedback you need to take the next stepwhether youre deepening your expertise or branching into new disciplines. We invest in your growth with language courses e-learning platforms and support for conferences and training.

Were Human First

We believe that great teams are built on trust respect and good humor. From game nights to casual drinks quiz nights and karaoke we dont just work togetherwe connect play and support each other like a true crew.

Join Twin Harbour Interactive

Where Strategy Meets Vision.

Twin Harbour Interactive is a global strategy game powerhouse shaping the future of long-term multiplayer gaming. With offices in Hamburg and Malta we design strategy games that bring people togetheracross borders and generations.

Whether youre an expert tactician or an imaginative world-builder theres a place here for you to grow thrive and leave your mark.

Key Skills

Marketing,Data Visualization,Tableau,Customer Segmentation,Microsoft Powerpoint,Investment Banking,Strategic Planning,Financial Modeling,Customer relationship management,Management Consulting,Google Suite,Analytics

Employment Type : Full Time

Experience : years

Vacancy : 1