Content Marketing Manager (m/f/d) - Hybrid/ Remote

Why Sdui Group?

We are one of the fastest-growing start-ups in the German EdTech sector. With the Sdui app, we improve the daily lives of schools and daycare centers. Our mission: We simplify communication and organization to connect people and make learning more effective worldwide. We want to empower people to transform education – for a better tomorrow.

Why is this role exciting for you?

As a Content Marketing Manager at Sdui Group, you are responsible for creating targeted content to strengthen our brand presence and engage our audiences. In addition to your main responsibility—strategically planning, optimizing, and creating our social media content—you will actively contribute to creative campaigns and write compelling content for various channels (website, blog, mailings, whitepapers, newsletters).

As part of the Content Marketing team, you will also collaborate closely with teams both within and outside the marketing department, ensuring a consistent brand presence across the entire Group.

Your To-Dos

Social Media

• Developing and implementing creative social media strategies and concepts.
• Creating and maintaining editorial plans for various platforms.
• Writing target group-specific social media copy in German and English.
• Producing engaging visual content, including reels and short videos.
• Analyzing performance and optimizing content based on social media KPIs.
• Managing the community and interacting with the target audience.
• Identifying and implementing current social media trends.

Content & Marketing

• Writing high-quality copy for blog articles, mailings, newsletters, landing pages, etc.
• Planning and creating targeted marketing materials in collaboration with the design team.
• Planning and executing marketing campaigns (e.g., email marketing campaigns).
• Collaborating with the entire marketing team to develop creative content.

Your Skills

• Education & Experience: You have a degree in a relevant field (e.g., media, marketing, communication, journalism) and at least five years of experience in social media, copywriting, or marketing.
• Writing Expertise: You write confidently, professionally, and with a strong understanding of your target audience – from social media posts to marketing content.
• Content Creation: You have experience producing Reels and short videos – ideally also in front of the camera.
• Technical Skills: You are proficient in tools such as Meta Business Suite, Google Analytics, social media posting & reporting tools, as well as common content management and newsletter systems.
• Language Skills: You speak German at a native level and have excellent English skills.
• Work Approach: You are creative, flexible, and open to new content formats while working in a structured, solution-oriented, and independent manner.
• Project & Time Management: You can coordinate multiple projects simultaneously, set priorities, and stay on top of deadlines.
• Team Spirit: You are open, friendly, and enjoy working with others.
• Location: Ideally, you are based near Koblenz, Cologne, Berlin, or Vienna.

Your Benefits

• We Have Social Impact: Does your work aim to make a difference? Sdui’s vision is to transform the daily life of schools. Empower humans to transform education for a better tomorrow! Additionally, you can take two days off per year for volunteer activities.
• Flexibility & New Work: Flexible working hours, remote work, and workations within the EU (+Switzerland & UK) are possible with us.
• We Care About Mental Health: We offer all employees access to OpenUp, an online service for mental health and personal development.
• People Development: Active learning time, courses via a learning platform, and ongoing professional development opportunities are already in place and continuously evolving.
• We Love Our Team: You’ll be part of a motivated team that supports one another. A positive working atmosphere is essential for us! We also offer a "teambuilding budget" for shared workshops and team events.
• We Embrace Start-Up Culture & Growth: You want to take on responsibility, love challenges, and grow with us? Perfect! We are committed to continuously improving collaboration and ensuring that everyone in the team can contribute to shaping the company.

• 30 days of vacation, plus half-days off on Christmas Eve and New Year’s Eve.
• Your four-legged friend is welcome at the office!
• German and English lessons.
• Coffee, tea, and cold drinks are always available in our community space.

Contact

Sophie Marie Stahl – People Experience Manager
The best way to reach us is through the application form on this page. If you have any questions, feel free to contact me at +49 261 13490839.