Content Marketing Manager (Focus Copywriting) (m / w / d)

Web Inclusion Company; Leipzig; Vor Ort; EUR 40.000 - 55.000; Vollzeit

Zusammenfassung

Ein führendes Unternehmen im Bereich digitale Barrierefreiheit sucht einen Content Writer/Marketing Manager, der die Mission unterstützt, das Internet für alle zugänglich zu machen. Sie werden SEO-optimierte Inhalte erstellen, E-Mail-Kampagnen verwalten und an Webinaren teilnehmen. Das Unternehmen bietet 31 Tage Urlaub, flexible Arbeitszeiten und ein unterstützendes Team.

Leistungen

31 Tage Urlaub

Flexible Arbeitszeiten

Unterstützendes Team

Kreative Freiheit

Unterstützung des Wohlbefindens

Qualifikationen

• Nachgewiesene Erfahrung als Content Writer, Copywriter oder Content Marketing Manager.
• Exzellente Schreib-, Bearbeitungs- und Korrekturlesefähigkeiten in Deutsch.
• Fähigkeit, klare und ansprechende Texte zu schreiben.

Aufgaben

• Erstellen und Optimieren von Blogbeiträgen, Website-Inhalten und Whitepapers.
• Planen und Vorbereiten von Webinar-Inhalten.
• Verfassen und Verwalten von E-Mail-Kampagnen und Newslettern.

Kenntnisse

SEO-Kenntnisse

Schreiben und Bearbeiten

Content Marketing

Kreativität

Projektmanagement

Jobbeschreibung

Permanent employee,Full-time· Leipzig

Now is your time: Marketing with purpose and perspective

You want to promote a product that not only looks great but truly makes an impact? You want to be part of a mission that is not only economically sound but also socially relevant? Then join us – the market leader for accessible websites in Germany.

With our innovative software solution, we make websites accessible for everyone – fulfilling both a legal requirement and a social responsibility. Our solution is technically sophisticated, easy to explain, and proven to succeed – giving you the ideal foundation for your success in marketing.

50% – Copywriting for SEO, Whitepapers, Lead Magnets

• Write and optimize blog posts, website copy, eBooks, whitepapers, infographics
• Develop search-optimized, high-value content to increase visibility and traffic
• Contribute to thought leadership by crafting expert-level, impactful content

20% – Email Marketing

• Write and manage email campaigns, newsletters, and automated flows
• Support lead nurturing and conversion with tailored, engaging messaging

15% – Webinars

• Plan and prepare webinar content, assist with moderation and follow-ups
• Collaborate with internal experts to create engaging educational sessions

15% – Social Media

• Write and schedule posts (primarily LinkedIn) aligned with brand tone and goals
• Help grow brand awareness and build community engagement

Proven experience as a content writer, copywriter, or content marketing manager Strong SEO knowledge and understanding of content marketing best practices Excellent writing, editing, and proofreading skills in German (English is a plus) Ability to write clear, engaging, and brand-consistent copy A creative mind, a strategic thinker, and a hands-on attitude Ability to manage multiple projects and deadlines

Perspective on entrepreneurial success – You are part of our expansion and can grow with us.

Purpose-driven mission – Your contribution improves digital inclusion for millions of people every day.

31 days of vacation, flexible working hours, and a supportive, ambitious team.

Creative freedom – Your ideas and sales expertise are truly valued here.

Benefits – Our benefits support your well-being, which is a key priority for us. This is embedded in a company culture that puts you as a person first. At our company, performance, health, and joy at work are meant to go hand in hand.

We are an ambitious scale-up with a social mission and economic substance. Our software solution makes the Internet accessible to everyone - legally, technically and humanly. We are already the market leader in Germany - and that's just the beginning. We are in the midst of international expansion and are looking for people who want to make history with us.

Have we awakened your drive?

Then we look forward to receiving your application - and to conquering new customers and markets together with you. Now is YOUR PERFECT MOMENT.

Inclusion is part of our DNA. We particularly welcome applications from people with disabilities and are actively committed to a diverse, barrier-free working environment.