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An innovative food-tech startup is seeking a Co-Founder & CMO to lead marketing and sales strategies in a unique subscription-based platform for restaurants. Candidates must be entrepreneurial and have a proven track record in the marketing sector, preferably with a registered UG or GmbH in Germany. This role offers equity stake and the opportunity to shape the company's vision.
We’re building an AI-powered food tech platform - a subscription-based model that allows users to eat at multiple partner restaurants with flexible, affordable plans. Think “ClassPass for Restaurants”.
Location: Germany (Remote + On-site collaboration when required)
Commitment: Full-time, Equity + Revenue Share
Industry: Food-Tech, Subscription-based Platform
Key Requirement
• You must already own and operate a registered UG (haftungsbeschränkt) or GmbH in Germany to help with business structuring, partnerships, and operational setup.
Your Role
As Co-Founder & CMO, you will:
• Lead marketing strategy from zero to scale, including branding, positioning, and go-to-market execution.
• Develop and execute sales strategies targeting restaurants, chefs, and customers.
• Build partnerships with food vendors, delivery/logistics providers, and corporate clients.
• Drive customer acquisition through both online and offline channels (SEO, paid ads, influencer marketing, PR, events).
• Set up sales funnels for both B2C (customers) and B2B (restaurants/chefs).
• Oversee the marketing budget and ensure optimal ROI.
• Work closely with the product team to shape features based on customer and partner feedback.
• Represent the company in media, networking events, and industry conferences.
What We’re Looking For
• Registered business: Must already own a UG or GmbH in Germany.
• Experience: Proven track record in marketing & sales (preferably in food, e-commerce, or tech sectors).
• Skills:
• Branding & positioning expertise
• Digital marketing (SEO, SEM, social media)
• Partnership building & B2B sales
• Growth hacking & funnel optimization
• Mindset: Entrepreneurial, hands-on, data-driven, and ready to grow a startup from scratch.
What We Offer
• Co-Founder status with equity stake.
• Revenue share based on performance.
• Opportunity to shape the vision and growth of a disruptive food-tech platform.
• Collaborative environment with tech and operations co-founders.