Clinical Marketing Manager - General Imaging Ultrasound EMEA (f/m/d)

ITH Icoserve; Erlangen; Hybrid; EUR 40.000 - 60.000; Vollzeit

Zusammenfassung

Ein innovatives Unternehmen im Gesundheitswesen sucht einen Clinical Marketing Manager für die EMEA-Region. In dieser spannenden Rolle gestalten Sie Marketingstrategien für Ultraschallprodukte und arbeiten eng mit KOLs und Fachleuten zusammen. Sie entwickeln Inhalte, organisieren Veranstaltungen und schulen interne Teams, um das Bewusstsein und die Akzeptanz der Produkte zu steigern. Diese Position bietet die Möglichkeit, mobil zu arbeiten und Teil eines dynamischen, globalen Teams zu sein, das die Zukunft der Gesundheitsversorgung prägt. Wenn Sie eine Leidenschaft für Marketing und Gesundheitslösungen haben, ist dies die perfekte Gelegenheit für Sie.

Qualifikationen

• Erfolgreicher Abschluss eines relevanten Studiums.
• Langjährige Erfahrung mit Ultraschallsystemen in klinischen Umgebungen.

Aufgaben

• Entwicklung und Umsetzung klinischer Marketingstrategien für Ultraschallprodukte.
• Erstellung und Verwaltung von Marketinginhalten, einschließlich Fallstudien und Broschüren.

Kenntnisse

Fließende Englischkenntnisse

Kenntnisse im Gesundheitswesen

Selbstmotivation

Interpersonelle Fähigkeiten

Selbstorganisation

Ausbildung

Universitätsabschluss in Betriebswirtschaft oder Marketing

Jobbeschreibung

Do you want to help create the future of healthcare? Our name, Siemens Healthineers, was selected to honor our people who dedicate their energy and passion to this cause. It reflects their pioneering spirit combined with our long history of engineering in the ever-evolving healthcare industry.

We offer you a flexible and dynamic environment with opportunities to go beyond your comfort zone in order to grow personally and professionally. Sounds interesting?

Then come and join our global team as Clinical Marketing Manager - General Imaging Ultrasound EMEA (f/m/d)

by bridging the gap between clinical expertise and marketing strategy to develop and execute comprehensive marketing plans that effectively communicate the clinical benefits of our products to healthcare professionals, patients, internal colleagues, and other stakeholders.

Choose the best place for your work – Within the scope of this position, it is possible, in consultation with your manager, to work mobile (within Germany) up to an average volume of 60% of the respective working hours.

Your tasks and responsibilities:

• You will develop and implement clinical marketing strategies to drive awareness, adoption, and market penetration of Siemens Healthineers’ General Imaging Ultrasound products.
• You will create and manage clinical marketing content, including white papers, case studies, clinical data summaries, product brochures, and presentations.
• You will ensure all marketing materials are scientifically accurate, compliant with regulatory requirements, and effectively convey the clinical value of our product.
• You will serve as the primary marketing contact for clinical key opinion leaders (KOL), healthcare professionals, and other external stakeholders.
• You will organize and manage advisory boards, KOL meetings, and clinical symposiums to gather insights and feedback for marketing initiatives.
• You will develop and deliver training programs and materials, in alignment with the EMEA education team, for internal sales teams and external healthcare professionals to ensure a thorough understanding of product features and clinical benefits.
• You will plan and execute clinical marketing events, such as product launches, trade shows, and scientific conferences.
• You will support the sales team with clinical expertise during customer meetings, presentations, product presentations, and trainings.
• You will stay updated on changes in healthcare regulations and guidelines that may impact marketing strategies as well as competition and market evaluations.
• You will support the regional direct and indirect education strategy and initiatives in EMEA.

Your qualifications and experience:

• You have successfully completed your university degree in Business Management, Marketing, or any relevant field.
• You have many years of professional experience with ultrasound systems in a clinical setting.
• You possess a proven track record in marketing roles, preferably within the healthcare or medical device industry.
• You have several years of experience in developing clinical marketing strategies.
• You have the ability to translate technical ultrasound product features into compelling value propositions tailored to various stakeholders.
• You have core knowledge of the ultrasound and radiology market across Europe, Middle East & Africa.
• You possess an established network to Key Opinion Leaders for General Imaging Ultrasound.

Your attributes and skills:

• You have fluent English language skills; German is a plus.
• You have a thorough understanding of the needs and challenges of healthcare providers, physicians, sonographers & ultrasound users.
• You have the ability to navigate interpersonal relationships.
• You have a high level of self-motivation, self-organization, and willingness to constantly learn.
• You have the ability to work in international teams and to travel across the region.

Our global team:

Siemens Healthineers is a leading global medical technology company. 72,000 dedicated colleagues in over 70 countries are driven to shape the future of healthcare. An estimated 5 million patients across the globe benefit every day from our innovative technologies and services in the areas of diagnostic and therapeutic imaging, laboratory diagnostics and molecular medicine, as well as digital health and enterprise services.

Our culture:

Our culture embraces different perspectives, open debate, and the will to challenge convention. Change is a constant aspect of our work. We aspire to lead the change in our industry rather than just react to it. That’s why we invite you to take on new challenges, test your ideas, and celebrate success.

As an equal opportunity employer, we welcome applications from individuals with disabilities.

Wish to find out more before applying? Contact us: +49 (9131) / 17 – 1717, if you wish to discuss any initial questions with our recruitment team. The contact person handling this job ad is Klaus Kouril.

We care about your data privacy and take compliance with GDPR as well as other data protection legislation seriously. For this reason, we ask you not to send us your CV or resume by email. We ask instead that you create a profile in our talent community where you can upload your CV. Setting up a profile lets us know you are interested in career opportunities with us and makes it easy for us to send you an alert when relevant positions become open.

Siemens Healthineers Germany was awarded the Great Place to Work certificate.