Campaign & CRM Manager (M/F/D)

whatchado GmbH; München; Vor Ort; EUR 60.000 - 80.000; Vollzeit

Zusammenfassung

A leading marketing platform in Germany seeks a Campaign & CRM Manager to oversee B2C advertising campaigns. The role involves project management, performance evaluation, and collaboration with various stakeholders. Candidates should have a strong marketing background and excellent presentation skills. Enjoy benefits like flexible hours, gym access, and team events.

Leistungen

Delicious meals in the dining room

24/7 access to the gym

Flexible working hours

30 days of vacation

Germany ticket included

Team events and social days

Individual training opportunities

Dogs are welcome!

Qualifikationen

• At least 5 years of professional experience in B2C marketing or related fields.
• Familiarity with KPIs, CPO, CPM, and Customer Journey concepts.
• Strong service and results orientation.

Aufgaben

• Responsible for the entire marketing cycle and performance evaluation.
• Coordinate advertising materials with internal and external stakeholders.
• Manage project teams to implement innovative marketing concepts.

Kenntnisse

Strategic Thinking

Project Management

Creative Skills

Presentation Skills

Results-Driven

Ausbildung

University degree in Marketing

Jobbeschreibung

Campaign & CRM Manager (m/f/d)

Most people are familiar with the term PAYBACK. We would like to introduce ourselves to you in more detail. You probably know PAYBACK – either from the question at the checkout or through our widely used shopping app. And we hope, of course, that you answer "Yes" at the checkout, because with us you collect more than just °Points. Whether customer, partner, or colleague: With PAYBACK, every action becomes a rewarding experience.

YOUR TASKS

• You are responsible for the entire marketing cycle, from conception and independent implementation to performance evaluation of various high-volume B2C advertising materials and cross-channel campaigns for the largest partner in the PAYBACK network
• You are familiar with the specifics of mobile, offline, and online channels and coordinate advertising materials with internal departments as well as external stakeholders (agencies and partners)
• You derive optimization potential from performance metrics to increase partner performance
• You manage goal-oriented project management of cross-functional teams to successfully implement innovative marketing concepts
• You are skilled at creating executive-ready presentations and can deliver them appropriately to various stakeholders, especially to the partner you are responsible for managing

YOUR PROFILE

• You have a university degree with a focus on marketing or a comparable qualification
• You have several years of professional experience – at least 5 years – in marketing (B2C) or related fields on the company side, preferably in the retail sector
• You have a senior demeanor, assertiveness, strategic thinking, and are service- and results-oriented
• You possess strong creative and conceptual skills, quickly and effectively grasp complex matters, and are consistently results-driven
• You have a hands-on mentality and strong presentation skills
• You are familiar with concepts such as KPIs, CPO, CPM, and Customer Journey

OUR BENEFITS

• Tasty Breaks: Delicious meals in our DINING ROOM – including vegetarian or vegan options, and many are even free of charge
• Move it, move it: 24/7 access to the GYM, where you can train in our fitness studio, and we cover the costs for you
• Do it your way: Flexible working hours, 30 days of vacation, up to 2 days of home office per week
• Easy Going: Germany ticket included
• Get Together: Team events, social days, ski events, and more
• Grow like a Pro: Individual training and development opportunities
• Good Vibes: Dogs are welcome!

PAYBACK is the leading bonus program in Germany and one of the largest and most powerful marketing platforms worldwide. As a pioneer of the data economy, we develop all technical solutions ourselves in Munich. Develop yourself and the PAYBACK program with us.

Interested? We are looking forward to your application!

PAYBACK values diversity - come as you are