Business Analyst, Competitive Intelligence

Jobtailor; Deutschland; Vor Ort; EUR 45.000 - 65.000; Vollzeit

Zusammenfassung

Jobtailor in Germany seeks a proactive Business Development / Sales professional to drive growth across designated accounts. You will identify prospects, gather information, plan outreach, and coordinate sales-based communications to nurture opportunities for biotech and pharmaceutical clients.

You will source new opportunities (inbound/outbound) for the BD team, coordinate with Marketing, maintain CRM data accuracy, and report activity weekly.

Qualifikationen

• Bachelor’s degree in marketing/communication/science or business-related discipline/or equivalent experience in a marketing/communication/business development/sales environment.
• Understands the CRO and Specialty Labs market and Precision’s role.
• Minimum 6 months experience within the product/service sales lifecycle including client identification and prospecting.
• Direct B2B sales experience in service industry.
• Fluent in English (written and spoken).
• Driven to meet and exceed targets; adaptable and professional in the sales cycle.

Aufgaben

• Identify, information gathering, planning and coordinating of sales-based communication activities for designated accounts to support growth.
• Sourcing new sales opportunities for the Business Development team through inbound lead qualification and outbound prospecting including Clinical Solutions, Labs and Biospecimens.
• Liaises with the Business Development team to identify companies for outreach and meeting/RFP provision.
• Analyzes competitive environment to help make recommendations.
• Develops an annual outreach plan focused on securing new and repeat business from biotech/pharmaceuticals based on market analysis.
• Researches Precision’s markets, competition, and product markets.
• Works with Marketing to coordinate collateral to support sales efforts.
• Updates CRM and Sales Enablement platforms timely to ensure data integrity and reports.
• Provides feedback to leadership on pricing, competitiveness, and market conditions.

Kenntnisse

B2B Sales Experience

Client Identification

Sales Cycle Understanding

Competitive Analysis

Lead Qualification

Ausbildung

Bachelor’s degree in marketing/communication/science or business-related discipline

Tools

CRM Systems

Sales Enablement Platforms

Jobbeschreibung

Responsibilities

• Responsible for the identification, information gathering, planning and coordinating of sales-based communication activities for a selection of designated accounts and contacts to effectively support business growth.
• Ultimately sourcing new sales opportunities for the Business Development team through inbound lead qualification and outbound prospecting inclusive of Clinical Solutions, Labs and Biospecimens.
• Periodically liaises directly with the Business Development team to identify specific companies of interest for continued nurtured outreach and meeting/RFP provision.
• Analyzes competitive environment to help make recommendations.
• Develops an annual outreach plan (reviewed monthly with LM and Business Development team) focused on securing new and repeat business from current and prospective biotech and pharmaceutical companies based on the analysis of: Social media (business news review, financial news, new lead identification, …); Competitive intelligence / business strategy (reviewing competitors’ websites, conferences, communication/marketing activities); Decision makers and influencers within the identified company.
• Undertakes research and analysis of Precision’s markets, competition, product mix, and specified product markets.
• Works closely with the Marketing teams to coordinate appropriate collateral provision to support the sales efforts of the company.
• Responsible for updating appropriate systems (Customer Relationship Management, Sales Enablement platforms, etc.) in a timely manner to ensure high standards of data integrity and for generating accurate weekly/monthly activity reports.
• Provides regular feedback to the LM, and Business Development leadership on the positioning of the company regarding pricing, competitiveness, and market conditions.

Requirements

• Bachelor’s degree in a marketing/communication/science or business-related discipline/or equivalent experience in a marketing/communication/business development/sales environment
• Possesses a keen understanding of the CRO and Specialty Labs market and the role that Precision plays in that environment
• Minimum 6 months experience within the product/service sales lifecycle inclusive of client identification and prospecting
• Direct B2B sales experience in service industry
• Reads, writes, speaks fluently, and comprehends the English language
• Drive and determination to succeed as well as meet and exceed targets and quotas
• Must be adaptable, professional and motivated and understand the sales cycle

Core Competencies

Demonstrates expertise in sales-based communication activities, client identification, and prospecting within the CRO and Specialty Labs market. Proficient in developing outreach plans and analyzing competitive environments to drive business growth.

Highest-signal resume keywords

• B2B Sales Experience
• Client Identification
• Sales Cycle Understanding
• Competitive Analysis
• Lead Qualification

Hard Skills

• Sales Strategy Development
• Market Research
• Data Analysis
• CRM Systems Management
• Sales Reporting

Soft Skills

• Adaptability
• Professionalism
• Motivation
• Drive to Succeed
• Communication

Industry Keywords

• CRO Market
• Specialty Labs
• Biotech
• Pharmaceuticals
• Sales Lifecycle

Tools & Technologies

• Customer Relationship Management
• Sales Enablement Platforms