Brand Manager OTC (f/m/d) – Germany

GILBERT PERSONAL RECRUITING; Deutschland; Vor Ort; EUR 45.000 - 75.000; Vollzeit

Zusammenfassung

An established industry player is seeking a dynamic Brand Manager to lead the charge in developing and executing brand strategies. This exciting role involves co-determining the marketing mix, overseeing product development, and ensuring the smooth operation of daily business activities. If you have a passion for brand management within a fast-paced FMCG environment and possess the ability to drive impactful marketing initiatives, this opportunity is perfect for you. Join a forward-thinking company where your contributions will shape the future of leading brands.

Qualifikationen

• Minimum 2 years of experience in Brand/Product Management.
• Native German and fluent in English required.

Aufgaben

• Develop brand and portfolio strategy for market success.
• Manage daily business operations, including forecasting and budgeting.

Kenntnisse

Brand Management

Product Development

Marketing Strategy

Financial Planning

Media Planning

Packaging Design

Ausbildung

Bachelor's degree in Marketing

Bachelor's degree in Business Administration

Jobbeschreibung

Want to drive the masterplan behind a leading brand? As aBrand Manageryou’ll have the freedom to take a major market by storm.

• Co-determine and develop brand/portfolio strategy
• New product development and introduction into market
• Develop and co-determine whole marketing mix incl. TV copy, media planning, etc.
• Ensure smooth running of “daily business”, i.e. forecasting, financial planning, marketing budget control, packaging design, etc.
• Determine and manage brand P&L

Qualification:

• Minimum Bachelor’s degree in Marketing or Business Administration (Berufsakademie)
• Native German and a fluent level of English
• Job experience: min 2 years Brand Management/Product Management in extremely competitive, fast moving FMCG environment Industry: Branded Consumer Goods companies which use TV media (Laundry/Food/Personal care/etc.)